Examining the relationships among service quality, satisfaction and revisit intention to Sarawak Regatta / Nuraimi Othman
Sport tourism event can be differentiated from other events by looking at the basis of service provided. Research in measuring the service quality is important as it can provide strategies that would maximize efficiency and effectiveness in managing spectators’ satisfaction in the context of sports...
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| Format: | Thesis |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/14280/2/14280.pdf |
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