Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce is still in infant stage. This study is undertaken (1) to identify the level of usage in M-Commerce services among the user, (2) to ide...
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2006
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my-uitm-ir.14312019-04-05T07:33:18Z Success factors for M-Commerce usage in Klang Valley / Elia Hasimi 2006 Hasimi, Elia HF Commerce Electronic Computers. Computer Science Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce is still in infant stage. This study is undertaken (1) to identify the level of usage in M-Commerce services among the user, (2) to identify the success factors of MCommerce usage in Klang Valley and (3) to determine the problems of MCommerce usage among the user. Mobile commerce survey has been answered by 150 respondents from a variety place and through email. The respondent was chosen randomly from the users within Klang Valley. Most of the respondents suggest minimum the m-commerce service price, wide coverage and more promotion regarding the m-commerce services. Factor analysis revealed four main success factors. The factors namely are user acceptance, the accessibility of m-commerce services, user looking for good price while using m-commerce services and the criteria of m-commerce that attract the users. 2006 Thesis https://ir.uitm.edu.my/id/eprint/1431/ https://ir.uitm.edu.my/id/eprint/1431/1/TB_ELIA%20HASIMI%20CS%2006_5%20P01.pdf text en public degree Universiti Teknologi MARA Faculty of Computer and Mathematical Sciences |
| institution |
Universiti Teknologi MARA |
| collection |
UiTM Institutional Repository |
| language |
English |
| topic |
HF Commerce HF Commerce |
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HF Commerce HF Commerce Hasimi, Elia Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| description |
Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the
latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce
is still in infant stage. This study is undertaken (1) to identify the level of usage in
M-Commerce services among the user, (2) to identify the success factors of MCommerce
usage in Klang Valley and (3) to determine the problems of MCommerce
usage among the user.
Mobile commerce survey has been answered by 150 respondents from a variety
place and through email. The respondent was chosen randomly from the users within
Klang Valley. Most of the respondents suggest minimum the m-commerce service
price, wide coverage and more promotion regarding the m-commerce services.
Factor analysis revealed four main success factors. The factors namely are user
acceptance, the accessibility of m-commerce services, user looking for good price
while using m-commerce services and the criteria of m-commerce that attract the
users. |
| format |
Thesis |
| qualification_level |
Bachelor degree |
| author |
Hasimi, Elia |
| author_facet |
Hasimi, Elia |
| author_sort |
Hasimi, Elia |
| title |
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| title_short |
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| title_full |
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| title_fullStr |
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| title_full_unstemmed |
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi |
| title_sort |
success factors for m-commerce usage in klang valley / elia hasimi |
| granting_institution |
Universiti Teknologi MARA |
| granting_department |
Faculty of Computer and Mathematical Sciences |
| publishDate |
2006 |
| url |
https://ir.uitm.edu.my/id/eprint/1431/1/TB_ELIA%20HASIMI%20CS%2006_5%20P01.pdf |
| _version_ |
1783733013764374528 |