An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini

The main objective of this research is to investigate the influences of penalty and reward on households’ intention towards separating recyclable materials at source. People participation in recycling activities is the most important factor of prosperity of recycling programs; therefore investigatin...

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Main Author:	Amini, Farshad
Format:	Thesis
Language:	English
Published:	2014
Online Access:	https://ir.uitm.edu.my/id/eprint/16273/2/TM_FARSHAD%20AMINI%20AM%2014_5.pdf
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id	my-uitm-ir.16273
record_format	uketd_dc
spelling	my-uitm-ir.162732022-03-29T07:29:07Z An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini 2014-02 Amini, Farshad The main objective of this research is to investigate the influences of penalty and reward on households’ intention towards separating recyclable materials at source. People participation in recycling activities is the most important factor of prosperity of recycling programs; therefore investigating recycling from psychological aspect is a proper approach to detect the fundamental factors affecting a successful recycling program. This research used Reasoned Action Approach to investigate the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur. For this purpose, the mediating roles of psychological factors namely attitude, subjective norms, perceived behavioral control, moral norms, situational factors, and consequent of recycling were investigated. 384 questionnaires were distributed and data were analyzed by statistical package for social science (SPSS). Findings showed that, attitude, subjective norms, perceived behavioral control, moral norms, and consequent of recycling partially mediate penalty and reward on recycling intention. Moreover, findings showed perceived behavioral control as the weakest factor affecting recycling intention, also it showed the strong effect from penalty on perceived behavioral control; therefore, based on literature review it is suggested to apply penalty to change behavioral control beliefs in order to increase households’ recycling intention. In Sum, findings of this study show the effectiveness of both penalty and reward to increase recycling intention which is crucial and useful for designing, enforcing, and administrating financial incentive based programs like ‘Pay-As-You-Throw’ in Federal Territory of Kuala Lumpur. 2014-02 Thesis https://ir.uitm.edu.my/id/eprint/16273/ https://ir.uitm.edu.my/id/eprint/16273/2/TM_FARSHAD%20AMINI%20AM%2014_5.pdf text en public mphil masters Universiti Teknologi MARA Faculty of Administrative Science and Policy Studies
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
description	The main objective of this research is to investigate the influences of penalty and reward on households’ intention towards separating recyclable materials at source. People participation in recycling activities is the most important factor of prosperity of recycling programs; therefore investigating recycling from psychological aspect is a proper approach to detect the fundamental factors affecting a successful recycling program. This research used Reasoned Action Approach to investigate the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur. For this purpose, the mediating roles of psychological factors namely attitude, subjective norms, perceived behavioral control, moral norms, situational factors, and consequent of recycling were investigated. 384 questionnaires were distributed and data were analyzed by statistical package for social science (SPSS). Findings showed that, attitude, subjective norms, perceived behavioral control, moral norms, and consequent of recycling partially mediate penalty and reward on recycling intention. Moreover, findings showed perceived behavioral control as the weakest factor affecting recycling intention, also it showed the strong effect from penalty on perceived behavioral control; therefore, based on literature review it is suggested to apply penalty to change behavioral control beliefs in order to increase households’ recycling intention. In Sum, findings of this study show the effectiveness of both penalty and reward to increase recycling intention which is crucial and useful for designing, enforcing, and administrating financial incentive based programs like ‘Pay-As-You-Throw’ in Federal Territory of Kuala Lumpur.
format	Thesis
qualification_name	Master of Philosophy (M.Phil.)
qualification_level	Master's degree
author	Amini, Farshad
spellingShingle	Amini, Farshad An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
author_facet	Amini, Farshad
author_sort	Amini, Farshad
title	An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
title_short	An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
title_full	An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
title_fullStr	An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
title_full_unstemmed	An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini
title_sort	investigation into the influences of penalty and reward on households’ recycling intention in federal territory of kuala lumpur / farshad amini
granting_institution	Universiti Teknologi MARA
granting_department	Faculty of Administrative Science and Policy Studies
publishDate	2014
url	https://ir.uitm.edu.my/id/eprint/16273/2/TM_FARSHAD%20AMINI%20AM%2014_5.pdf
_version_	1783733494847897600

An investigation into the influences of penalty and reward on households’ recycling intention in Federal Territory of Kuala Lumpur / Farshad Amini

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