Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim

Kuala Lumpur is one of the top destinations for international tourists. However, it is also one of the notorious urban destinations in Malaysia and had been identified as one of the hot spots for crime. As a result of this, a comprehensive approach in reducing crime was highlighted in the Government...

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Main Author: Abd Rahim, Sharina
Format: Thesis
Language:English
Published: 2013
Online Access:https://ir.uitm.edu.my/id/eprint/17736/2/TM_SHARINA%20ABD%20RAHIM%20HM%2013_5.pdf
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id my-uitm-ir.17736
record_format uketd_dc
spelling my-uitm-ir.177362022-04-11T03:42:42Z Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim 2013-01 Abd Rahim, Sharina Kuala Lumpur is one of the top destinations for international tourists. However, it is also one of the notorious urban destinations in Malaysia and had been identified as one of the hot spots for crime. As a result of this, a comprehensive approach in reducing crime was highlighted in the Government Transformation Programme (2010). Among the approaches that were introduced is the Safe City Programme (SCP). The SCP is beneficial in promoting urban tourism as safety is a highly considered factor for choosing a destination. Therefore, this study was undertaken to investigate the tourists perception of the SCP in increasing their feeling of safe in Kuala Lumpur. A survey involving 170 international tourists was carried out. Findings reveal that tourists were not aware of the SCP, however, they are aware of the measures under the SCP. Moreover tourists feel much safer with the presence of police, CCTV and good lighting. The study also reveals that tourists do feel safe and are satisfied with the safety in Kuala Lumpur. In light of the findings, it is recommended that the measures under the SCP should be promoted as it could be one of the pull factors for international tourists to visit Kuala Lumpur. 2013-01 Thesis https://ir.uitm.edu.my/id/eprint/17736/ https://ir.uitm.edu.my/id/eprint/17736/2/TM_SHARINA%20ABD%20RAHIM%20HM%2013_5.pdf text en public mphil masters Universiti Teknologi MARA Faculty of Hotel and Tourism Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
description Kuala Lumpur is one of the top destinations for international tourists. However, it is also one of the notorious urban destinations in Malaysia and had been identified as one of the hot spots for crime. As a result of this, a comprehensive approach in reducing crime was highlighted in the Government Transformation Programme (2010). Among the approaches that were introduced is the Safe City Programme (SCP). The SCP is beneficial in promoting urban tourism as safety is a highly considered factor for choosing a destination. Therefore, this study was undertaken to investigate the tourists perception of the SCP in increasing their feeling of safe in Kuala Lumpur. A survey involving 170 international tourists was carried out. Findings reveal that tourists were not aware of the SCP, however, they are aware of the measures under the SCP. Moreover tourists feel much safer with the presence of police, CCTV and good lighting. The study also reveals that tourists do feel safe and are satisfied with the safety in Kuala Lumpur. In light of the findings, it is recommended that the measures under the SCP should be promoted as it could be one of the pull factors for international tourists to visit Kuala Lumpur.
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Abd Rahim, Sharina
spellingShingle Abd Rahim, Sharina
Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
author_facet Abd Rahim, Sharina
author_sort Abd Rahim, Sharina
title Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
title_short Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
title_full Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
title_fullStr Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
title_full_unstemmed Tourists perception of the safe city programme in Kuala Lumpur / Sharina Abd Rahim
title_sort tourists perception of the safe city programme in kuala lumpur / sharina abd rahim
granting_institution Universiti Teknologi MARA
granting_department Faculty of Hotel and Tourism Management
publishDate 2013
url https://ir.uitm.edu.my/id/eprint/17736/2/TM_SHARINA%20ABD%20RAHIM%20HM%2013_5.pdf
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