Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun

The concept of strategic positioning as a fundamental element in strategic management is used to understand how one important segment of public sector organisations, FELDA Group, a key player in the plantation industry, determines its strategic positioning towards achieving a competitive advantage....

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Main Author: Rabun, Mohd Nazir
Format: Thesis
Language:English
Published: 2014
Online Access:https://ir.uitm.edu.my/id/eprint/18401/2/TM_MOHD%20NAZIR%20RABUN%20AM%2014_5.pdf
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spelling my-uitm-ir.184012023-03-08T02:12:41Z Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun 2014-02 Rabun, Mohd Nazir The concept of strategic positioning as a fundamental element in strategic management is used to understand how one important segment of public sector organisations, FELDA Group, a key player in the plantation industry, determines its strategic positioning towards achieving a competitive advantage. With the emergence of two dominant yet competing perspectives, the industrial organisation (10) view theory (Porter, 1980, 1985) and the resource-based view (RBV) theory (Wemerfelt, 1984; Barney, 1991) are used to examine the relationships. This research aims to examine determinants that form the bases of strategic positioning towards achieving a competitive advantage. This research examines the moderating variable that could affect the relationship between determinants of strategic positioning and achieving competitive advantage, namely the organisation’s age. A triangulation approach combining questionnaire and interviews was used in the study. There were 162 completed questionnaires returned, but only 150 were usable. To support the results from the quantitative data, semi-structured interviews were conducted with 2 Board Members of FELDA Group, who have broad and extensive perspective of the present situation of strategic management practices representing the influential group. The study found that the internal strategic capabilities factors in FELDA Group were highly influencing the achievement of competitive advantage. The focus of the FELDA Group managers has been to enhance the organisation’s performance and generate competitive advantage by strengthening its internal strategic capabilities factors in terms of human resources, financial position, leadership, organisational culture and organisational structure. Results also indicated that organisation's age was significantly moderated the relationship between stakeholders’ influencesexpectations factors and achieving competitive advantage. 2014-02 Thesis https://ir.uitm.edu.my/id/eprint/18401/ https://ir.uitm.edu.my/id/eprint/18401/2/TM_MOHD%20NAZIR%20RABUN%20AM%2014_5.pdf text en public mphil masters Universiti Teknologi MARA Faculty of Administrative Science and Policy Studies
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
description The concept of strategic positioning as a fundamental element in strategic management is used to understand how one important segment of public sector organisations, FELDA Group, a key player in the plantation industry, determines its strategic positioning towards achieving a competitive advantage. With the emergence of two dominant yet competing perspectives, the industrial organisation (10) view theory (Porter, 1980, 1985) and the resource-based view (RBV) theory (Wemerfelt, 1984; Barney, 1991) are used to examine the relationships. This research aims to examine determinants that form the bases of strategic positioning towards achieving a competitive advantage. This research examines the moderating variable that could affect the relationship between determinants of strategic positioning and achieving competitive advantage, namely the organisation’s age. A triangulation approach combining questionnaire and interviews was used in the study. There were 162 completed questionnaires returned, but only 150 were usable. To support the results from the quantitative data, semi-structured interviews were conducted with 2 Board Members of FELDA Group, who have broad and extensive perspective of the present situation of strategic management practices representing the influential group. The study found that the internal strategic capabilities factors in FELDA Group were highly influencing the achievement of competitive advantage. The focus of the FELDA Group managers has been to enhance the organisation’s performance and generate competitive advantage by strengthening its internal strategic capabilities factors in terms of human resources, financial position, leadership, organisational culture and organisational structure. Results also indicated that organisation's age was significantly moderated the relationship between stakeholders’ influencesexpectations factors and achieving competitive advantage.
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Rabun, Mohd Nazir
spellingShingle Rabun, Mohd Nazir
Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
author_facet Rabun, Mohd Nazir
author_sort Rabun, Mohd Nazir
title Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
title_short Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
title_full Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
title_fullStr Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
title_full_unstemmed Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
title_sort strategic positioning of felda group towards achieving competitive advantage / mohd nazir rabun
granting_institution Universiti Teknologi MARA
granting_department Faculty of Administrative Science and Policy Studies
publishDate 2014
url https://ir.uitm.edu.my/id/eprint/18401/2/TM_MOHD%20NAZIR%20RABUN%20AM%2014_5.pdf
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