Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali

Advertisement can be a source of information for the viewers to understand and appreciate the product being marketed. Same goes to advertisement of medicine and medicinal products. Consumers may gain some knowledge through advertisement and making them able to make inform decisions in purchasing med...

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Main Author: Md Ali, Ahmad Zuhri
Format: Thesis
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/21800/1/TM_AHMAD%20ZUHRI%20MD%20ALI%20LW%2018_5.pdf
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spelling my-uitm-ir.218002018-10-09T02:30:05Z Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali 2018 Md Ali, Ahmad Zuhri K Law in general. Comparative and uniform law. Jurisprudence Advertisement can be a source of information for the viewers to understand and appreciate the product being marketed. Same goes to advertisement of medicine and medicinal products. Consumers may gain some knowledge through advertisement and making them able to make inform decisions in purchasing medicine for the treatment of their illnesses or in maintaining their general health. However, to achieve this objective, advertiser must also be a responsible party. A truthful, fair, ethical, accurate and balance information and claims in an advertisement will definitely benefits the viewers and consumers. In ensuring this system works well, a proper and extensive controls is needed. Whether through legal frameworks or effective administrative measures, this aim could only be achieved if it is done in proper manner and efficiently. The current legal frameworks in Malaysia may have some flaws and shortcomings. This research intends to explore these issues. With that findings, further recommendations could be made for the regulators and legislators to deliberate about. In doing so, there is nothing wrong for us to look around on what other countries are doing and how does they manage medicine advertisement in their country. Australia being a well-developed nation and inheriting the same common law system like in Malaysia, is chosen in this study. Australia’s law on medicine advertising is explored and understood. In the end, this study will bring forward certain issues that require quick corrections while at the same time suggesting some applicable measures or concept done by Australia to be applied locally, either in term of legal frameworks or non-legal approaches of medicine advertisement control. Ultimately, the whole purpose of this study and the control of medicine advertisement in general, is for the benefits of the public health which in turn, would give impact to the nation as a whole, either economically or in their social behavior. 2018 Thesis https://ir.uitm.edu.my/id/eprint/21800/ https://ir.uitm.edu.my/id/eprint/21800/1/TM_AHMAD%20ZUHRI%20MD%20ALI%20LW%2018_5.pdf text en public masters Universiti Teknologi MARA Faculty of Law
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic K Law in general
Comparative and uniform law
Jurisprudence
spellingShingle K Law in general
Comparative and uniform law
Jurisprudence
Md Ali, Ahmad Zuhri
Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
description Advertisement can be a source of information for the viewers to understand and appreciate the product being marketed. Same goes to advertisement of medicine and medicinal products. Consumers may gain some knowledge through advertisement and making them able to make inform decisions in purchasing medicine for the treatment of their illnesses or in maintaining their general health. However, to achieve this objective, advertiser must also be a responsible party. A truthful, fair, ethical, accurate and balance information and claims in an advertisement will definitely benefits the viewers and consumers. In ensuring this system works well, a proper and extensive controls is needed. Whether through legal frameworks or effective administrative measures, this aim could only be achieved if it is done in proper manner and efficiently. The current legal frameworks in Malaysia may have some flaws and shortcomings. This research intends to explore these issues. With that findings, further recommendations could be made for the regulators and legislators to deliberate about. In doing so, there is nothing wrong for us to look around on what other countries are doing and how does they manage medicine advertisement in their country. Australia being a well-developed nation and inheriting the same common law system like in Malaysia, is chosen in this study. Australia’s law on medicine advertising is explored and understood. In the end, this study will bring forward certain issues that require quick corrections while at the same time suggesting some applicable measures or concept done by Australia to be applied locally, either in term of legal frameworks or non-legal approaches of medicine advertisement control. Ultimately, the whole purpose of this study and the control of medicine advertisement in general, is for the benefits of the public health which in turn, would give impact to the nation as a whole, either economically or in their social behavior.
format Thesis
qualification_level Master's degree
author Md Ali, Ahmad Zuhri
author_facet Md Ali, Ahmad Zuhri
author_sort Md Ali, Ahmad Zuhri
title Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
title_short Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
title_full Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
title_fullStr Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
title_full_unstemmed Comparative legal study on the regulation of medicine advertisement in Malaysia and Australia / Ahmad Zuhri Md Ali
title_sort comparative legal study on the regulation of medicine advertisement in malaysia and australia / ahmad zuhri md ali
granting_institution Universiti Teknologi MARA
granting_department Faculty of Law
publishDate 2018
url https://ir.uitm.edu.my/id/eprint/21800/1/TM_AHMAD%20ZUHRI%20MD%20ALI%20LW%2018_5.pdf
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