Colour appreciation in stress management posters / Siti Azilah Rozalli

This paper studies colour appreciation on past stress management posters. Stress has been defined as an uncomfortable emotional experience that will be followed by physical or psychological pain. Every person will experience stress differently because different individuals will react to the same str...

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Main Author:	Rozalli, Siti Azilah
Format:	Thesis
Language:	English
Published:	2019
Subjects:	Technique composition etc. Color Posters
Online Access:	https://ir.uitm.edu.my/id/eprint/28399/1/TD_SITI%20AZILAH%20ROZALLI%20AD%20M%2019_5.pdf
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id	my-uitm-ir.28399
record_format	uketd_dc
spelling	my-uitm-ir.283992020-02-28T08:09:09Z Colour appreciation in stress management posters / Siti Azilah Rozalli 2019 Rozalli, Siti Azilah Technique, composition, etc. Color Posters This paper studies colour appreciation on past stress management posters. Stress has been defined as an uncomfortable emotional experience that will be followed by physical or psychological pain. Every person will experience stress differently because different individuals will react to the same stressor differently. The issue of stress has been an alarming case especially here in Malaysia. Stress will be one of the major plagues and the percentage of patients that will fall victim to stress will greatly increase. Therefore, a solution is needed to overcome this issue. One of the ways to overcome this is by spreading awareness through a campaign. Posters are one of the items in a campaign as it can give out messages in the form of visuals and texts. To ensure the message is delivered successfully, there are lots of elements and principle of design that need to be taken seriously. One of the most important elements is colour. Colour plays a major role as it is the mood setter in a work. This paper will study on the colour of past stress management posters. A total of five posters were taken from Kementerian Kesihatan Malaysia. The paper will do a descriptive qualitative study on the previous posters. The researcher had studied the colours of the posters using the Feldman’s Method of Art Appreciation, where the researcher will describe the details of the poster, list down the colours that are available, establish meaning behind the colours and lastly give out the researcher’s opinions on how effective the colours are. The researcher had found out that most of the posters by the KKM had been using warm tones and does not tally with the message of stress management. Plus, the researcher had also found that cool colours are more calmly and may deliver the message of stress management more efficiently. 2019 Thesis https://ir.uitm.edu.my/id/eprint/28399/ https://ir.uitm.edu.my/id/eprint/28399/1/TD_SITI%20AZILAH%20ROZALLI%20AD%20M%2019_5.pdf text en public degree Universiti Teknologi MARA, Melaka Faculty of Art and Design
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	Technique composition etc. Color Posters
spellingShingle	Technique composition etc. Color Posters Rozalli, Siti Azilah Colour appreciation in stress management posters / Siti Azilah Rozalli
description	This paper studies colour appreciation on past stress management posters. Stress has been defined as an uncomfortable emotional experience that will be followed by physical or psychological pain. Every person will experience stress differently because different individuals will react to the same stressor differently. The issue of stress has been an alarming case especially here in Malaysia. Stress will be one of the major plagues and the percentage of patients that will fall victim to stress will greatly increase. Therefore, a solution is needed to overcome this issue. One of the ways to overcome this is by spreading awareness through a campaign. Posters are one of the items in a campaign as it can give out messages in the form of visuals and texts. To ensure the message is delivered successfully, there are lots of elements and principle of design that need to be taken seriously. One of the most important elements is colour. Colour plays a major role as it is the mood setter in a work. This paper will study on the colour of past stress management posters. A total of five posters were taken from Kementerian Kesihatan Malaysia. The paper will do a descriptive qualitative study on the previous posters. The researcher had studied the colours of the posters using the Feldman’s Method of Art Appreciation, where the researcher will describe the details of the poster, list down the colours that are available, establish meaning behind the colours and lastly give out the researcher’s opinions on how effective the colours are. The researcher had found out that most of the posters by the KKM had been using warm tones and does not tally with the message of stress management. Plus, the researcher had also found that cool colours are more calmly and may deliver the message of stress management more efficiently.
format	Thesis
qualification_level	Bachelor degree
author	Rozalli, Siti Azilah
author_facet	Rozalli, Siti Azilah
author_sort	Rozalli, Siti Azilah
title	Colour appreciation in stress management posters / Siti Azilah Rozalli
title_short	Colour appreciation in stress management posters / Siti Azilah Rozalli
title_full	Colour appreciation in stress management posters / Siti Azilah Rozalli
title_fullStr	Colour appreciation in stress management posters / Siti Azilah Rozalli
title_full_unstemmed	Colour appreciation in stress management posters / Siti Azilah Rozalli
title_sort	colour appreciation in stress management posters / siti azilah rozalli
granting_institution	Universiti Teknologi MARA, Melaka
granting_department	Faculty of Art and Design
publishDate	2019
url	https://ir.uitm.edu.my/id/eprint/28399/1/TD_SITI%20AZILAH%20ROZALLI%20AD%20M%2019_5.pdf
_version_	1783734069342765056

Colour appreciation in stress management posters / Siti Azilah Rozalli

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