How customers perceived cost, perceived value and self-efficacy influence the broadband adoption intention in telecommunication industries / Nor Hafidzah Zakaria

The aim of this study was to examine the customers perceived cost, perceived value and self-efficacy influence broadband adoption intention in telecommunication industries. There are 3 factors that been studied, which were perceived cost, perceived value and self- efficacy. This study also was condu...

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主要作者: Zakaria, Nor Hafidzah
格式: Thesis
语言:English
出版: 2012
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在线阅读:https://ir.uitm.edu.my/id/eprint/32897/1/32897.pdf
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