Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam

This study was aim mainly to focus on the direct selling as the first choice career. The purpose of this study was to identify the reasons why people involve in direct selling, whether direct selling promise a better future and to identify whether direct selling can be a first choice career. 100 que...

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Main Author:	Mohd Azam, Nor Aina Kamilah
Format:	Thesis
Language:	English
Published:	2011
Subjects:	Direct marketing Multilevel marketing
Online Access:	https://ir.uitm.edu.my/id/eprint/32993/1/32993.pdf
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id	my-uitm-ir.32993
record_format	uketd_dc
spelling	my-uitm-ir.329932020-08-03T02:21:41Z Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam 2011-04 Mohd Azam, Nor Aina Kamilah Direct marketing. Multilevel marketing Market segmentation. Target marketing This study was aim mainly to focus on the direct selling as the first choice career. The purpose of this study was to identify the reasons why people involve in direct selling, whether direct selling promise a better future and to identify whether direct selling can be a first choice career. 100 questionnaires were distributed to the respondents whether they were involved in direct selling or not. The frequency distribution, cross tabulation and chi-square were used in order to analyze the data and to find out the relationship between direct selling as the first choice career with freedom, social interaction, risk and recognition. Thus, the finding from this study showed that all the variables had the significant relationship with direct selling as the first choice career 2011-04 Thesis https://ir.uitm.edu.my/id/eprint/32993/ https://ir.uitm.edu.my/id/eprint/32993/1/32993.pdf text en public degree Universiti Teknologi MARA Cawangan Kelantan Faculty of Business and Management Muda, Prof. Madya Mohd Nasir
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Muda, Prof. Madya Mohd Nasir
topic	Direct marketing Multilevel marketing Direct marketing Multilevel marketing
spellingShingle	Direct marketing Multilevel marketing Direct marketing Multilevel marketing Mohd Azam, Nor Aina Kamilah Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
description	This study was aim mainly to focus on the direct selling as the first choice career. The purpose of this study was to identify the reasons why people involve in direct selling, whether direct selling promise a better future and to identify whether direct selling can be a first choice career. 100 questionnaires were distributed to the respondents whether they were involved in direct selling or not. The frequency distribution, cross tabulation and chi-square were used in order to analyze the data and to find out the relationship between direct selling as the first choice career with freedom, social interaction, risk and recognition. Thus, the finding from this study showed that all the variables had the significant relationship with direct selling as the first choice career
format	Thesis
qualification_level	Bachelor degree
author	Mohd Azam, Nor Aina Kamilah
author_facet	Mohd Azam, Nor Aina Kamilah
author_sort	Mohd Azam, Nor Aina Kamilah
title	Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
title_short	Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
title_full	Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
title_fullStr	Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
title_full_unstemmed	Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam
title_sort	direct selling as the first choice career / nor aina kamilah mohd azam
granting_institution	Universiti Teknologi MARA Cawangan Kelantan
granting_department	Faculty of Business and Management
publishDate	2011
url	https://ir.uitm.edu.my/id/eprint/32993/1/32993.pdf
_version_	1783734203477655552

Direct selling as the first choice career / Nor Aina Kamilah Mohd Azam

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