A study on factors that influence customer purchase decision in online shopping / Rashidah Abdul Rashid

This research paper is studied on factors that affect customer purchased decisions in online shopping. This studies will be conducted by the researcher to discussed about to what extent consumer purchased decision towards online shopping based on six major criteria which is product/ services availab...

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Bibliographic Details
Main Author: Abdul Rashid, Rashidah
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/33016/1/33016.pdf
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