Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji
Many studies have been conducted to study in depth the importance of satisfaction toward customer satisfaction. Identifying the key factor as well as other factors affecting satisfaction has become a main concern for organization and remains as a critical management issues today.Dealer satisfaction...
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2013
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my-uitm-ir.359592020-11-09T03:39:30Z Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji 2013-07 Sumbu, Anna Munji, Maryland Direct marketing. Multilevel marketing Job satisfaction Social psychology Interpersonal relations. Social behavior Social influence. Social pressure Social structure Methodology Many studies have been conducted to study in depth the importance of satisfaction toward customer satisfaction. Identifying the key factor as well as other factors affecting satisfaction has become a main concern for organization and remains as a critical management issues today.Dealer satisfaction is a relatively new research area. Dealers are the link between producers and customers, thus, plays an important role in the success of producers. On the other side, dealers are in direct contact with customers and are aware of their needs than the producer. 2013-07 Thesis https://ir.uitm.edu.my/id/eprint/35959/ https://ir.uitm.edu.my/id/eprint/35959/1/35959.pdf text en public masters Universiti Teknologi MARA Cawangan Sarawak Faculty Business and Management |
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Universiti Teknologi MARA |
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UiTM Institutional Repository |
language |
English |
topic |
Direct marketing Multilevel marketing Job satisfaction Social psychology Direct marketing Multilevel marketing Direct marketing Multilevel marketing Social structure Methodology |
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Direct marketing Multilevel marketing Job satisfaction Social psychology Direct marketing Multilevel marketing Direct marketing Multilevel marketing Social structure Methodology Sumbu, Anna Munji, Maryland Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
description |
Many studies have been conducted to study in depth the importance of satisfaction toward customer satisfaction. Identifying the key factor as well as other factors affecting satisfaction has become a main concern for organization and remains as a critical management issues today.Dealer satisfaction is a relatively new research area. Dealers are the link between producers and customers, thus, plays an important role in the success of producers. On the other side, dealers are in direct contact with customers and are aware of their needs than the producer. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Sumbu, Anna Munji, Maryland |
author_facet |
Sumbu, Anna Munji, Maryland |
author_sort |
Sumbu, Anna |
title |
Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
title_short |
Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
title_full |
Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
title_fullStr |
Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
title_full_unstemmed |
Factors Influencing Dealers Satisfaction in Direct Marketing: A Case Study on Avon Boutique Satok. / Anna anak Sumbu and Maryland anak Munji |
title_sort |
factors influencing dealers satisfaction in direct marketing: a case study on avon boutique satok. / anna anak sumbu and maryland anak munji |
granting_institution |
Universiti Teknologi MARA Cawangan Sarawak |
granting_department |
Faculty Business and Management |
publishDate |
2013 |
url |
https://ir.uitm.edu.my/id/eprint/35959/1/35959.pdf |
_version_ |
1783734319686090752 |