Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.]
This study is about attitude,job motivation, job satisfaction and behavioural intention among tour guides in Sarawak. Job motivation is affected by extrinsic factors and instrinsic factors. Extrinsic factors are company policy and administration, relationship with colleagues, salary, security, stat...
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my-uitm-ir.363692020-11-13T05:01:22Z Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] 2016-07 Ismail, Khairul Hisham Sarkawi, Redzuan Ismail, Hasbullah Surveys. Sampling. Statistical survey methodology Job analysis Job satisfaction This study is about attitude,job motivation, job satisfaction and behavioural intention among tour guides in Sarawak. Job motivation is affected by extrinsic factors and instrinsic factors. Extrinsic factors are company policy and administration, relationship with colleagues, salary, security, status, supervision, and work condition, while intrinsic factors are achievement, advancement, promotional oppurtunities, autonomy, freedom, growth, recognition, responsibility, and work itself. A total of 74 tour guides took part in this survey which utilized purpossive data sampling technique. The data was collected using self-administered questionnaires. Findings showed that the tour guides have positive attitude towards their job, are mostly motivated by the intrinsic factors and are generally satisfied with their job. This findings suggested that there is a strong and positive relationship between attitude and job motivation, a strong relationship between job satisfaction and job motivation. However, there is a positive but weak relationship between behavioural intention and attitude, intrinsic factor, extrinsic factors, job motivation and job satisfaction. 2016-07 Thesis https://ir.uitm.edu.my/id/eprint/36369/ https://ir.uitm.edu.my/id/eprint/36369/1/36369.pdf text en public masters Universiti Teknologi MARA Cawangan Sarawak Arshad Ayub Graduate Business School |
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Universiti Teknologi MARA |
collection |
UiTM Institutional Repository |
language |
English |
topic |
Surveys Sampling Statistical survey methodology Job analysis Job satisfaction |
spellingShingle |
Surveys Sampling Statistical survey methodology Job analysis Job satisfaction Ismail, Khairul Hisham Sarkawi, Redzuan Ismail, Hasbullah Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
description |
This study is about attitude,job motivation, job satisfaction and behavioural intention among tour guides in Sarawak. Job motivation is affected by extrinsic factors and instrinsic factors. Extrinsic factors are company policy and administration, relationship with colleagues, salary, security, status, supervision, and work condition, while intrinsic factors are achievement, advancement, promotional oppurtunities, autonomy, freedom, growth, recognition, responsibility, and work itself. A total of 74 tour guides took part in this survey which utilized purpossive data sampling technique. The data was collected using self-administered questionnaires. Findings showed that the tour guides have positive attitude towards their job, are mostly motivated by the intrinsic factors and are generally satisfied with their job. This findings suggested that there is a strong and positive relationship between attitude and job motivation, a strong relationship between job satisfaction and job motivation. However, there is a positive but weak relationship between behavioural intention and attitude, intrinsic factor, extrinsic factors, job motivation and job satisfaction. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Ismail, Khairul Hisham Sarkawi, Redzuan Ismail, Hasbullah |
author_facet |
Ismail, Khairul Hisham Sarkawi, Redzuan Ismail, Hasbullah |
author_sort |
Ismail, Khairul Hisham |
title |
Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
title_short |
Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
title_full |
Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
title_fullStr |
Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
title_full_unstemmed |
Attitude, job motivation, job satisfaction and behavioural intention among tour guides in Sarawak / Khairul Hisham Ismail...[et al.] |
title_sort |
attitude, job motivation, job satisfaction and behavioural intention among tour guides in sarawak / khairul hisham ismail...[et al.] |
granting_institution |
Universiti Teknologi MARA Cawangan Sarawak |
granting_department |
Arshad Ayub Graduate Business School |
publishDate |
2016 |
url |
https://ir.uitm.edu.my/id/eprint/36369/1/36369.pdf |
_version_ |
1783734332810067968 |