Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]

Retailers and other consumer service businesses are continually compelled to make decisions directly towards meeting the varying and changing demands of prospective customers. The more nearly a store's products and services offering meet customers' expectations, the more likely the store w...

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Main Authors:	Egan, Magdalyne, Muhammad, Hj. Ismawi, Hj. Abd Jabar, Ismail
Format:	Thesis
Language:	English
Published:	2012
Subjects:	Business analysts Textile industry
Online Access:	https://ir.uitm.edu.my/id/eprint/36840/1/36840.pdf
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id	my-uitm-ir.36840
record_format	uketd_dc
spelling	my-uitm-ir.368402020-11-17T03:28:32Z Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.] 2012-01 Egan, Magdalyne Muhammad, Hj. Ismawi Hj. Abd Jabar, Ismail Business analysts Textile industry Retailers and other consumer service businesses are continually compelled to make decisions directly towards meeting the varying and changing demands of prospective customers. The more nearly a store's products and services offering meet customers' expectations, the more likely the store will induce customers to become regular patrons. Retailers must also examine and understand the attributes or store characteristics that are most critical in influencing patronage patterns. Basically, the study is to investigate overall sales performance of the company since its opening in November 2011 as well as to identify the customers’ shop choice orientation factors towards Six To Six Wardrobe which is located in Kota Samarahan, Sarawak. Since Six To Six Wardrobe is still new in the market and highly depends and focuses on the customer buying volume, it is essential for the management to measure their target customers’ overall shop choice orientation factors towards the shop. 2012-01 Thesis https://ir.uitm.edu.my/id/eprint/36840/ https://ir.uitm.edu.my/id/eprint/36840/1/36840.pdf text en public masters Universiti Teknologi MARA Cawangan Sarawak Faculty of Business Management
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	Business analysts Textile industry
spellingShingle	Business analysts Textile industry Egan, Magdalyne Muhammad, Hj. Ismawi Hj. Abd Jabar, Ismail Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
description	Retailers and other consumer service businesses are continually compelled to make decisions directly towards meeting the varying and changing demands of prospective customers. The more nearly a store's products and services offering meet customers' expectations, the more likely the store will induce customers to become regular patrons. Retailers must also examine and understand the attributes or store characteristics that are most critical in influencing patronage patterns. Basically, the study is to investigate overall sales performance of the company since its opening in November 2011 as well as to identify the customers’ shop choice orientation factors towards Six To Six Wardrobe which is located in Kota Samarahan, Sarawak. Since Six To Six Wardrobe is still new in the market and highly depends and focuses on the customer buying volume, it is essential for the management to measure their target customers’ overall shop choice orientation factors towards the shop.
format	Thesis
qualification_level	Master's degree
author	Egan, Magdalyne Muhammad, Hj. Ismawi Hj. Abd Jabar, Ismail
author_facet	Egan, Magdalyne Muhammad, Hj. Ismawi Hj. Abd Jabar, Ismail
author_sort	Egan, Magdalyne
title	Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
title_short	Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
title_full	Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
title_fullStr	Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
title_full_unstemmed	Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]
title_sort	retail patronage at six to six wardrobe, taman desa ilmu, kota samarahan / magdalyne egan... [et al.]
granting_institution	Universiti Teknologi MARA Cawangan Sarawak
granting_department	Faculty of Business Management
publishDate	2012
url	https://ir.uitm.edu.my/id/eprint/36840/1/36840.pdf
_version_	1783734368148127744

Retail Patronage at Six To Six Wardrobe, Taman Desa Ilmu, Kota Samarahan / Magdalyne Egan... [et al.]

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