The study on tone and manner of advertising for anti-dengue campaign in press ad / Norsharina Samsuri
Recently in Malaysia, the statistics of dengue fever cases and death rates due to viral infection from Andes mosquitoes increase every year. The press release by Director General of Health Malaysia, Tan Sri Dato' Seri Dr. Haji Mohd Ismail Merican (2010) reported that the cumulative number of de...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/40069/1/40069.pdf |
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