A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud

Lembaga Tabung Haji (TH) or the Pilgrims Fund Board was established 36 years ago as an institutions which responsible in providing an appropriate Islamic means of mobilizing savings and preventing the fragmentation of wealth by assisting Muslims to perform the hajj at Mecca without impoverishing the...

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Main Author:	Mat Daud, Suhaini
Format:	Thesis
Language:	English
Published:	1999
Subjects:	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/59244/1/59244.pdf
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id	my-uitm-ir.59244
record_format	uketd_dc
spelling	my-uitm-ir.592442022-05-10T16:35:56Z A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud 1999-10 Mat Daud, Suhaini Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations Lembaga Tabung Haji (TH) or the Pilgrims Fund Board was established 36 years ago as an institutions which responsible in providing an appropriate Islamic means of mobilizing savings and preventing the fragmentation of wealth by assisting Muslims to perform the hajj at Mecca without impoverishing them of any financial burden or hardship after their pilgrimage. After 36 years of establishment, TH has now revolutionized its’ functions to be more competitive and comprehensive. The emergence of superior technologies has led TH to be one of the most established financial institutions in Malaysia. This study focused on the local customer perceptions on quality of counter services provided by TH, which emphasizes in Besut area only. The main objective of this research is to know about customers perception towards counter services offered, the level of quality according to services provided and counter services compared to other financial institutions located in Besut area. Hopefully, this study also enables TH to seek and eventually change customer perceptions from negative perceptions to positive perceptions. From the data analysis and findings, there are some recommendations suggested to be implemented by company like formulate training program to the staff, create attractive and creative promotion strategy and so forth. 1999-10 Thesis https://ir.uitm.edu.my/id/eprint/59244/ https://ir.uitm.edu.my/id/eprint/59244/1/59244.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Business Management Ishak, Bahiyah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Ishak, Bahiyah
topic	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer satisfaction Consumer behavior Consumers' preferences Consumer research Including consumer profiling
spellingShingle	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer satisfaction Consumer behavior Consumers' preferences Consumer research Including consumer profiling Mat Daud, Suhaini A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
description	Lembaga Tabung Haji (TH) or the Pilgrims Fund Board was established 36 years ago as an institutions which responsible in providing an appropriate Islamic means of mobilizing savings and preventing the fragmentation of wealth by assisting Muslims to perform the hajj at Mecca without impoverishing them of any financial burden or hardship after their pilgrimage. After 36 years of establishment, TH has now revolutionized its’ functions to be more competitive and comprehensive. The emergence of superior technologies has led TH to be one of the most established financial institutions in Malaysia. This study focused on the local customer perceptions on quality of counter services provided by TH, which emphasizes in Besut area only. The main objective of this research is to know about customers perception towards counter services offered, the level of quality according to services provided and counter services compared to other financial institutions located in Besut area. Hopefully, this study also enables TH to seek and eventually change customer perceptions from negative perceptions to positive perceptions. From the data analysis and findings, there are some recommendations suggested to be implemented by company like formulate training program to the staff, create attractive and creative promotion strategy and so forth.
format	Thesis
qualification_level	Bachelor degree
author	Mat Daud, Suhaini
author_facet	Mat Daud, Suhaini
author_sort	Mat Daud, Suhaini
title	A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
title_short	A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
title_full	A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
title_fullStr	A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
title_full_unstemmed	A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud
title_sort	study of local customer perception on quality of counter services provided by tabung haji (th) / suhaini mat daud
granting_institution	Universiti Teknologi MARA, Terengganu
granting_department	Faculty Of Business Management
publishDate	1999
url	https://ir.uitm.edu.my/id/eprint/59244/1/59244.pdf
_version_	1783735023281635328

A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud

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