A study on the effectiveness of sale promotion (sales mission) done by Malaysian Tourism Promotion Board (MTPB) for the corporate customer within Kuala Lumpur / Esmady Fazudin Mokhtarruddin
Tourism industry is an important contributor to the Malaysian economy. In this industry, promotion is important element to develop a positive impact to the growth of this industry. This is the main purpose of this research is, to the see the effectiveness of the sales promotion or sales mission that...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Thesis |
| 语言: | English |
| 出版: |
1999
|
| 主题: | |
| 在线阅读: | https://ir.uitm.edu.my/id/eprint/60292/1/60292.pdf |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|