Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim

Shopping centre in Malaysia has shown progressive growths and increasing level of competitiveness. The shopping centre springing up around us like mushrooms after the rain. The changes format of urbanization, globalization, new technologies and innovations are leading the entire retail market mak...

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Main Author:	Ibrahim, Ihfasuziella
Format:	Thesis
Language:	English
Published:	2021
Subjects:	Theory Philosophy Including aesthetics, architectonics, classification, semiotics Symbolism in architecture
Online Access:	https://ir.uitm.edu.my/id/eprint/60945/1/60945.pdf
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id	my-uitm-ir.60945
record_format	uketd_dc
spelling	my-uitm-ir.609452022-06-03T03:33:32Z Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim 2021-05 Ibrahim, Ihfasuziella Theory. Philosophy. Including aesthetics, architectonics, classification, semiotics. Symbolism in architecture Shopping arcades. Shopping centers. Shopping malls Shopping centre in Malaysia has shown progressive growths and increasing level of competitiveness. The shopping centre springing up around us like mushrooms after the rain. The changes format of urbanization, globalization, new technologies and innovations are leading the entire retail market makes our shopping centres management more challenging. Shopping centre plays a crucial role in promoting economic growth and urban development. Now, with the emergence of more shopping centre, undoubtedly the competitions between malls have become stiffer. As a result, the characteristics of Malaysia’s shopping centre have become more complex. The shopping centre in Malaysia has highest vacancy rate because of lack of quality, performance, and location to attract the visitors. The shopping centre need more attractive to sustain the building. Instead, malls need to move in a different direction, away from commoditized shopping experiences and toward a broadened value proposition for consumers. Therefore, the purpose of this thesis is to establish the classification of shopping centre based on size, building and locational characteristics’ quality of shopping centre in Malaysia. Integral to achieve this objective, various characteristics that cover all fields are grouped under 10 categories of shopping centre based on Delphi Method. Delphi Method has been selected as a reliable qualitative method according to the local context in developing size, building and locational characteristics of ranking through the eyes of local expert panels that can deliver guidance to researcher in recognising the quality of each characteristics of shopping centre in the local environment. Size, Building and Locational Quality Index (SBLQI) was introduced as a unique approach whereby it emphasised on observation method for the quality level of each of the characteristics of shopping centre in detail. Analytical Hierarchy Process (AHP) method analysed the weightage of importance based on the 440 visitors’ perception towards shopping centre based on 10 categories of shopping center in Klang Valley. Moreover, in benefiting from a plethora of variables, 44 shopping centre in Klang Valley were selected to provide the data on shopping centre. Geo-information System (GIS) software measured the distance and radius precisely. SBLQI method also considers the subjectivity and objectivity in making a measurement. The study was successful in identifying the grading of shopping centre with Grade A, B, C and D which they have given different results in each shopping centre. Thus, this study is expected to provide insights to the customer and tenant in improving the quality size, performance and location of the shopping centre particularly in Malaysia and as a guidance to manage the building of shopping centre so that it can compete in the international arena. 2021-05 Thesis https://ir.uitm.edu.my/id/eprint/60945/ https://ir.uitm.edu.my/id/eprint/60945/1/60945.pdf text en public phd doctoral Universiti Teknologi MARA Faculty of Architecture, Planning and Surveying Nawawi, Abdul Hadi (Professor Sr. Ts. Dr.)
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Nawawi, Abdul Hadi (Professor Sr. Ts. Dr.)
topic	Theory Philosophy Including aesthetics, architectonics, classification, semiotics Symbolism in architecture Theory Philosophy Including aesthetics, architectonics, classification, semiotics Symbolism in architecture
spellingShingle	Theory Philosophy Including aesthetics, architectonics, classification, semiotics Symbolism in architecture Theory Philosophy Including aesthetics, architectonics, classification, semiotics Symbolism in architecture Ibrahim, Ihfasuziella Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
description	Shopping centre in Malaysia has shown progressive growths and increasing level of competitiveness. The shopping centre springing up around us like mushrooms after the rain. The changes format of urbanization, globalization, new technologies and innovations are leading the entire retail market makes our shopping centres management more challenging. Shopping centre plays a crucial role in promoting economic growth and urban development. Now, with the emergence of more shopping centre, undoubtedly the competitions between malls have become stiffer. As a result, the characteristics of Malaysia’s shopping centre have become more complex. The shopping centre in Malaysia has highest vacancy rate because of lack of quality, performance, and location to attract the visitors. The shopping centre need more attractive to sustain the building. Instead, malls need to move in a different direction, away from commoditized shopping experiences and toward a broadened value proposition for consumers. Therefore, the purpose of this thesis is to establish the classification of shopping centre based on size, building and locational characteristics’ quality of shopping centre in Malaysia. Integral to achieve this objective, various characteristics that cover all fields are grouped under 10 categories of shopping centre based on Delphi Method. Delphi Method has been selected as a reliable qualitative method according to the local context in developing size, building and locational characteristics of ranking through the eyes of local expert panels that can deliver guidance to researcher in recognising the quality of each characteristics of shopping centre in the local environment. Size, Building and Locational Quality Index (SBLQI) was introduced as a unique approach whereby it emphasised on observation method for the quality level of each of the characteristics of shopping centre in detail. Analytical Hierarchy Process (AHP) method analysed the weightage of importance based on the 440 visitors’ perception towards shopping centre based on 10 categories of shopping center in Klang Valley. Moreover, in benefiting from a plethora of variables, 44 shopping centre in Klang Valley were selected to provide the data on shopping centre. Geo-information System (GIS) software measured the distance and radius precisely. SBLQI method also considers the subjectivity and objectivity in making a measurement. The study was successful in identifying the grading of shopping centre with Grade A, B, C and D which they have given different results in each shopping centre. Thus, this study is expected to provide insights to the customer and tenant in improving the quality size, performance and location of the shopping centre particularly in Malaysia and as a guidance to manage the building of shopping centre so that it can compete in the international arena.
format	Thesis
qualification_name	Doctor of Philosophy (PhD.)
qualification_level	Doctorate
author	Ibrahim, Ihfasuziella
author_facet	Ibrahim, Ihfasuziella
author_sort	Ibrahim, Ihfasuziella
title	Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
title_short	Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
title_full	Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
title_fullStr	Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
title_full_unstemmed	Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim
title_sort	development of shopping centre classification model using analytical hierarchy process (ahp) / ihfasuziella ibrahim
granting_institution	Universiti Teknologi MARA
granting_department	Faculty of Architecture, Planning and Surveying
publishDate	2021
url	https://ir.uitm.edu.my/id/eprint/60945/1/60945.pdf
_version_	1783735189383413760

Development of shopping centre classification model using analytical hierarchy process (AHP) / Ihfasuziella Ibrahim

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