A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar

KidZania Kuala Lumpur offers an interactive learning and entertainment experience for kids in a kid-sized city to deliver the first-of-its-kind edutainment fun. The KidZania experience is about real-life experiences, empowering, inspiring and educating kids through role-play. The technology used for...

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Main Author:	Bakar, Alina
Format:	Thesis
Language:	English
Published:	2015
Subjects:	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Microelectromechanical systems
Online Access:	https://ir.uitm.edu.my/id/eprint/63464/1/63464.pdf
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id	my-uitm-ir.63464
record_format	uketd_dc
spelling	my-uitm-ir.634642022-07-27T06:21:00Z A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar 2015-01 Bakar, Alina Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Detectors. Sensors. Sensor networks Microelectromechanical systems KidZania Kuala Lumpur offers an interactive learning and entertainment experience for kids in a kid-sized city to deliver the first-of-its-kind edutainment fun. The KidZania experience is about real-life experiences, empowering, inspiring and educating kids through role-play. The technology used for visitor to enter or exit the theme park called security bracelet. This bracelet based on Radio Frequency Identification (RFID) and used to track or locate children's last position in the theme park. Security bracelet used in KidZania Kuala Lumpur has been selected as a research topic and focusing on children's safety. There are three objectives of this research (1) to study current security bracelet in Kidzania, Kuala Lumpur, (2) to determine issues with current security bracelet in Kidzania, Kuala Lumpur and (3) to investigate relationship between demographics, functionality & design and external factors (facilities & services) with the intention of improvement for current security bracelet. Included also in this report is the flowchart on how to get into the theme park starting from on how to buy ticket until exit from the park. From the flowchart figure, we can see how the associations of this security bracelet at each level of check-in process and how the security bracelet being used in every establishment and activities during the visit in KidZania, Kuala Lumpur. Questionnaire survey has been used to obtain feedback from respondents that has been visited KidZania, KL. Questionnaire survey has been constructed based on research model Theory Planned Behaviour (TPB). All data collected has been gathered and analyzed accordingly by using SPSS (Statistical Package for the Social Sciences). Included also are few recommendations for future research that can be considered to improve this report. 2015-01 Thesis https://ir.uitm.edu.my/id/eprint/63464/ https://ir.uitm.edu.my/id/eprint/63464/1/63464.pdf text en public masters Universiti Teknologi MARA Faculty of Computer and Mathematical Sciences Aziz, Azhar
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Aziz, Azhar
topic	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling Microelectromechanical systems
spellingShingle	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling Microelectromechanical systems Bakar, Alina A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
description	KidZania Kuala Lumpur offers an interactive learning and entertainment experience for kids in a kid-sized city to deliver the first-of-its-kind edutainment fun. The KidZania experience is about real-life experiences, empowering, inspiring and educating kids through role-play. The technology used for visitor to enter or exit the theme park called security bracelet. This bracelet based on Radio Frequency Identification (RFID) and used to track or locate children's last position in the theme park. Security bracelet used in KidZania Kuala Lumpur has been selected as a research topic and focusing on children's safety. There are three objectives of this research (1) to study current security bracelet in Kidzania, Kuala Lumpur, (2) to determine issues with current security bracelet in Kidzania, Kuala Lumpur and (3) to investigate relationship between demographics, functionality & design and external factors (facilities & services) with the intention of improvement for current security bracelet. Included also in this report is the flowchart on how to get into the theme park starting from on how to buy ticket until exit from the park. From the flowchart figure, we can see how the associations of this security bracelet at each level of check-in process and how the security bracelet being used in every establishment and activities during the visit in KidZania, Kuala Lumpur. Questionnaire survey has been used to obtain feedback from respondents that has been visited KidZania, KL. Questionnaire survey has been constructed based on research model Theory Planned Behaviour (TPB). All data collected has been gathered and analyzed accordingly by using SPSS (Statistical Package for the Social Sciences). Included also are few recommendations for future research that can be considered to improve this report.
format	Thesis
qualification_level	Master's degree
author	Bakar, Alina
author_facet	Bakar, Alina
author_sort	Bakar, Alina
title	A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
title_short	A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
title_full	A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
title_fullStr	A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
title_full_unstemmed	A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar
title_sort	study of visitor perception towards security bracelet for children in kidzania, kuala lumpur / alina bakar
granting_institution	Universiti Teknologi MARA
granting_department	Faculty of Computer and Mathematical Sciences
publishDate	2015
url	https://ir.uitm.edu.my/id/eprint/63464/1/63464.pdf
_version_	1783735328090095616

A study of visitor perception towards security bracelet for children in KidZania, Kuala Lumpur / Alina Bakar

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