Exploring website quality of Zalora.com.my / Hafizzah Hamizan

The emergence of online shopping sites in Malaysia has been a phenomenon for the past few years. Despite Malaysia has an increased of index score in 2015 as reported by Nielsen Global Consumer Confidence and Spending Intentions, there is difficulties for online retailers to keep same customers purch...

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Bibliographic Details
Main Author: Hamizan, Hafizzah
Format: Thesis
Published: 2016
Online Access:https://ir.uitm.edu.my/id/eprint/63477/1/63477.pdf
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