The adoption of smartphone in older adults / Nurul Amira Haron

The use of smartphone has become essential part in all people's life including the older adults. The Malaysian Communications and Multimedia Commission (MCMC) stated the percentage distribution of hand phone users for senior adults which age 50 years above are 14.4%. This shows that there is ol...

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Main Author:	Haron, Nurul Amira
Format:	Thesis
Language:	English
Published:	2016
Subjects:	Consumer behavior Consumers' preferences Consumer research Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/63669/1/63669.pdf
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id	my-uitm-ir.63669
record_format	uketd_dc
spelling	my-uitm-ir.636692023-08-29T04:22:25Z The adoption of smartphone in older adults / Nurul Amira Haron 2016-07 Haron, Nurul Amira Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Older people. Gerontology (Social aspects) The use of smartphone has become essential part in all people's life including the older adults. The Malaysian Communications and Multimedia Commission (MCMC) stated the percentage distribution of hand phone users for senior adults which age 50 years above are 14.4%. This shows that there is older adults that using smartphone. The research objectives are to study the factors of adoption of older adults in using smartphone and to identify the type of smartphone usage of older adults in their daily life. Based on the literature review from the previous study, the diffusion of innovations (Dol) was used to examine the factors of smartphone adoption. Thus, this study used Dol to study smartphone adoption factors among older adults and 50 survey questionnaire had been distributed to respondents. Based on the research model from Dol, there are five attributes that used to identify the factors of adoption which are relative advantage, complexity, trialability, observability and compatibility. Based on these attributes, five hypotheses had been developed in order to determine its significance to the adoption of smartphone. The results that had been analyzed shown the relative advantage, trialability and compatibility had significant with the adoption of smartphone among older adults. Meanwhile, the complexity and observability had no significant with the adoption of smartphone among older adults 2016-07 Thesis https://ir.uitm.edu.my/id/eprint/63669/ https://ir.uitm.edu.my/id/eprint/63669/1/63669.pdf text en public masters Universiti Teknologi MARA Faculty of Computer and Mathematical Sciences Wan Adnan, Wan Adilah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Wan Adnan, Wan Adilah
topic	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling
spellingShingle	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling Haron, Nurul Amira The adoption of smartphone in older adults / Nurul Amira Haron
description	The use of smartphone has become essential part in all people's life including the older adults. The Malaysian Communications and Multimedia Commission (MCMC) stated the percentage distribution of hand phone users for senior adults which age 50 years above are 14.4%. This shows that there is older adults that using smartphone. The research objectives are to study the factors of adoption of older adults in using smartphone and to identify the type of smartphone usage of older adults in their daily life. Based on the literature review from the previous study, the diffusion of innovations (Dol) was used to examine the factors of smartphone adoption. Thus, this study used Dol to study smartphone adoption factors among older adults and 50 survey questionnaire had been distributed to respondents. Based on the research model from Dol, there are five attributes that used to identify the factors of adoption which are relative advantage, complexity, trialability, observability and compatibility. Based on these attributes, five hypotheses had been developed in order to determine its significance to the adoption of smartphone. The results that had been analyzed shown the relative advantage, trialability and compatibility had significant with the adoption of smartphone among older adults. Meanwhile, the complexity and observability had no significant with the adoption of smartphone among older adults
format	Thesis
qualification_level	Master's degree
author	Haron, Nurul Amira
author_facet	Haron, Nurul Amira
author_sort	Haron, Nurul Amira
title	The adoption of smartphone in older adults / Nurul Amira Haron
title_short	The adoption of smartphone in older adults / Nurul Amira Haron
title_full	The adoption of smartphone in older adults / Nurul Amira Haron
title_fullStr	The adoption of smartphone in older adults / Nurul Amira Haron
title_full_unstemmed	The adoption of smartphone in older adults / Nurul Amira Haron
title_sort	adoption of smartphone in older adults / nurul amira haron
granting_institution	Universiti Teknologi MARA
granting_department	Faculty of Computer and Mathematical Sciences
publishDate	2016
url	https://ir.uitm.edu.my/id/eprint/63669/1/63669.pdf
_version_	1783735341322076160

The adoption of smartphone in older adults / Nurul Amira Haron

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