The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli

The relationship between service quality and customer satisfaction has received considerable academic attention in the past few year. This research was aimed at examining the relationship between service quality and customer satisfaction with the data obtained from Hospital Sultanah Bahiyah at Kedah...

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Main Author:	Rosli, Haizatul Nadia
Format:	Thesis
Language:	English
Published:	2014
Subjects:	Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/69940/1/69940.pdf
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id	my-uitm-ir.69940
record_format	uketd_dc
spelling	my-uitm-ir.699402022-12-08T07:02:45Z The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli 2014 Rosli, Haizatul Nadia Consumer satisfaction Customer services. Customer relations The relationship between service quality and customer satisfaction has received considerable academic attention in the past few year. This research was aimed at examining the relationship between service quality and customer satisfaction with the data obtained from Hospital Sultanah Bahiyah at Kedah. The result of which would enable the hospital to improved the quality of services. This researcher conducted by using correlation research. Correlation research is a method used to provide some indication as how two or more things are related to one another or, in effect, what they share or have in command, or how well a specific outcome might be predicated by one or more pieces of information (Salkind,2012). In research methodology , content the research design, sampling frame, population, sampling technique, sampling size, unit of analysis, data collection procedures, instrument, validity of instrument and plan for analysis. The outcomes of the variable showed reflected a high correlation with customer satisfaction. With respect, the finding of this study can be used as a guideline by the Hospital Sultanah Bahiyah to improve the quality of services. For security reasons, certain information affecting customer satisfaction could not be examined in details. The result indicate that good relationship exists between service quality dimensions (core service, human element of service and tangible of services) and customer satisfaction. This research present key result on services quality and customer satisfaction research by looking at the niche segment which was not previously studied from the Malaysia perspective. 2014 Thesis https://ir.uitm.edu.my/id/eprint/69940/ https://ir.uitm.edu.my/id/eprint/69940/1/69940.pdf text en public degree Universiti Teknologi MARA, Kelantan Faculty of Business and Management Muhammad, Norrini
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Muhammad, Norrini
topic	Consumer satisfaction Consumer satisfaction
spellingShingle	Consumer satisfaction Consumer satisfaction Rosli, Haizatul Nadia The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
description	The relationship between service quality and customer satisfaction has received considerable academic attention in the past few year. This research was aimed at examining the relationship between service quality and customer satisfaction with the data obtained from Hospital Sultanah Bahiyah at Kedah. The result of which would enable the hospital to improved the quality of services. This researcher conducted by using correlation research. Correlation research is a method used to provide some indication as how two or more things are related to one another or, in effect, what they share or have in command, or how well a specific outcome might be predicated by one or more pieces of information (Salkind,2012). In research methodology , content the research design, sampling frame, population, sampling technique, sampling size, unit of analysis, data collection procedures, instrument, validity of instrument and plan for analysis. The outcomes of the variable showed reflected a high correlation with customer satisfaction. With respect, the finding of this study can be used as a guideline by the Hospital Sultanah Bahiyah to improve the quality of services. For security reasons, certain information affecting customer satisfaction could not be examined in details. The result indicate that good relationship exists between service quality dimensions (core service, human element of service and tangible of services) and customer satisfaction. This research present key result on services quality and customer satisfaction research by looking at the niche segment which was not previously studied from the Malaysia perspective.
format	Thesis
qualification_level	Bachelor degree
author	Rosli, Haizatul Nadia
author_facet	Rosli, Haizatul Nadia
author_sort	Rosli, Haizatul Nadia
title	The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
title_short	The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
title_full	The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
title_fullStr	The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
title_full_unstemmed	The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli
title_sort	relationship between service quality and customer satisfaction at hospital sultanah bahiyah at kedah / haizatul nadia rosli
granting_institution	Universiti Teknologi MARA, Kelantan
granting_department	Faculty of Business and Management
publishDate	2014
url	https://ir.uitm.edu.my/id/eprint/69940/1/69940.pdf
_version_	1783735917045874688

The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli

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