The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing

For this Applied Business Project Report paper we decided to bring up findings as well as the recommendation to a young local company in Sabah by the name of Sediabumi Yakin Sdn. Bhd. (SBY), located in Penampang Industrial Area, at Bandar Baru, Penampang, Sabah. SBY is a local company owned by a Mus...

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Main Authors:	Gansau @ Petrus, Jenus @ Clebester, Dalinsing, Oloysius @ Aloysius
Format:	Thesis
Language:	English
Published:	2010
Subjects:	Perception Awareness
Online Access:	https://ir.uitm.edu.my/id/eprint/70110/1/70110.pdf
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id	my-uitm-ir.70110
record_format	uketd_dc
spelling	my-uitm-ir.701102023-03-08T09:19:33Z The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing 2010 Gansau @ Petrus, Jenus @ Clebester Dalinsing, Oloysius @ Aloysius Perception Awareness Food industry and trade. Halal food industry. Certification For this Applied Business Project Report paper we decided to bring up findings as well as the recommendation to a young local company in Sabah by the name of Sediabumi Yakin Sdn. Bhd. (SBY), located in Penampang Industrial Area, at Bandar Baru, Penampang, Sabah. SBY is a local company owned by a Muslim from the ethnic of Sino-Kadazan, originated from Papar, Sabah. SBY specialize in producing and marketing of Halal foods namely the Meat Ball, Fish Toufo and Eggs Toufo. It started its operation since October, 2004 in support of the government called to explore the potential of Halal Food Industry. The main objectives of this study are to identify the perceptions and the awareness from the public (customers) as well as their acceptance to the Halal products produced by SBY. We are also try to identify the competitive advantages of SBY which can be adopt by this company to excel in the halal food industry, and lastly but not least to give a recommendations that might be used to assist the company to expand its business operations especially outside Kota Kinabalu. Therefore, to complete the study, our team members conducted literature reviews, interviews and surveys involving the targeted respondents. Data collected using several methodologies, was analyzed after which several conclusion and recommendations were developed that can adopt by SBY to improve its market position. 2010 Thesis https://ir.uitm.edu.my/id/eprint/70110/ https://ir.uitm.edu.my/id/eprint/70110/1/70110.pdf text en public masters Universiti Teknologi MARA, Sabah Faculty of Business and Management Samat, Mohd Isa Abd Rahman, Zuriah Osman, Zainuddin Mohammad, Sheikh Junaidi
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Samat, Mohd Isa Abd Rahman, Zuriah Osman, Zainuddin Mohammad, Sheikh Junaidi
topic	Perception Awareness Perception
spellingShingle	Perception Awareness Perception Gansau @ Petrus, Jenus @ Clebester Dalinsing, Oloysius @ Aloysius The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
description	For this Applied Business Project Report paper we decided to bring up findings as well as the recommendation to a young local company in Sabah by the name of Sediabumi Yakin Sdn. Bhd. (SBY), located in Penampang Industrial Area, at Bandar Baru, Penampang, Sabah. SBY is a local company owned by a Muslim from the ethnic of Sino-Kadazan, originated from Papar, Sabah. SBY specialize in producing and marketing of Halal foods namely the Meat Ball, Fish Toufo and Eggs Toufo. It started its operation since October, 2004 in support of the government called to explore the potential of Halal Food Industry. The main objectives of this study are to identify the perceptions and the awareness from the public (customers) as well as their acceptance to the Halal products produced by SBY. We are also try to identify the competitive advantages of SBY which can be adopt by this company to excel in the halal food industry, and lastly but not least to give a recommendations that might be used to assist the company to expand its business operations especially outside Kota Kinabalu. Therefore, to complete the study, our team members conducted literature reviews, interviews and surveys involving the targeted respondents. Data collected using several methodologies, was analyzed after which several conclusion and recommendations were developed that can adopt by SBY to improve its market position.
format	Thesis
qualification_level	Master's degree
author	Gansau @ Petrus, Jenus @ Clebester Dalinsing, Oloysius @ Aloysius
author_facet	Gansau @ Petrus, Jenus @ Clebester Dalinsing, Oloysius @ Aloysius
author_sort	Gansau @ Petrus, Jenus @ Clebester
title	The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
title_short	The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
title_full	The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
title_fullStr	The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
title_full_unstemmed	The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing
title_sort	future and prospect of halal food industry : a case study of sediabumi yakin sdn bhd / jenus @ clebester gansau @ petrus and oloysius @ aloysius dalinsing
granting_institution	Universiti Teknologi MARA, Sabah
granting_department	Faculty of Business and Management
publishDate	2010
url	https://ir.uitm.edu.my/id/eprint/70110/1/70110.pdf
_version_	1783735924381712384

The future and prospect of halal food industry : a case study of Sediabumi Yakin Sdn Bhd / Jenus @ Clebester Gansau @ Petrus and Oloysius @ Aloysius Dalinsing

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