The study of customer complaints on Kancil services / Faizal Hamid

To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time. Statistical Programme Software System (SPSS) version 9...

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Main Author:	Hamid, Faizal
Format:	Thesis
Language:	English
Published:	2000
Subjects:	Consumer satisfaction Automobile purchasing
Online Access:	https://ir.uitm.edu.my/id/eprint/75759/1/75759.pdf
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id	my-uitm-ir.75759
record_format	uketd_dc
spelling	my-uitm-ir.757592023-06-07T14:42:27Z The study of customer complaints on Kancil services / Faizal Hamid 2000-04 Hamid, Faizal Consumer satisfaction Automobile purchasing To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time. Statistical Programme Software System (SPSS) version 9 was used in order to get the accurate data from Faculty of Quantitative Science and Information Technology, laboratory 7 and 8, MARA University of Technology, Shah Alam, Selangor. Excellent services provided to the Kancil owners are needed in realizing full potential for the company. The ability of an organization to earn positive word-of-mouth or goodwill by its customers is on the services provided. Therefore, long waiting time or delivery of the car, Sales Personnel behaviors at Branches and Dealers in communicating and interaction between the service providers and customers should be avoided. Qualities of Kancil also are the key factors to the company to ensure the performance, engine and safety features of the car. These are essential in order to earn high reputation that reflects the organization's credibility, thus attracting customers and prospective business partner. Customer complaints will give a beneficial profitability and goodwill to the company to seek their weakness and improve their performance in order to give better services to the customers. 2000-04 Thesis https://ir.uitm.edu.my/id/eprint/75759/ https://ir.uitm.edu.my/id/eprint/75759/1/75759.pdf text en public degree Universiti Teknologi MARA, Kelantan Faculty of Business and Management Abdul Aziz, Noor Azam
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Abdul Aziz, Noor Azam
topic	Consumer satisfaction Automobile purchasing
spellingShingle	Consumer satisfaction Automobile purchasing Hamid, Faizal The study of customer complaints on Kancil services / Faizal Hamid
description	To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time. Statistical Programme Software System (SPSS) version 9 was used in order to get the accurate data from Faculty of Quantitative Science and Information Technology, laboratory 7 and 8, MARA University of Technology, Shah Alam, Selangor. Excellent services provided to the Kancil owners are needed in realizing full potential for the company. The ability of an organization to earn positive word-of-mouth or goodwill by its customers is on the services provided. Therefore, long waiting time or delivery of the car, Sales Personnel behaviors at Branches and Dealers in communicating and interaction between the service providers and customers should be avoided. Qualities of Kancil also are the key factors to the company to ensure the performance, engine and safety features of the car. These are essential in order to earn high reputation that reflects the organization's credibility, thus attracting customers and prospective business partner. Customer complaints will give a beneficial profitability and goodwill to the company to seek their weakness and improve their performance in order to give better services to the customers.
format	Thesis
qualification_level	Bachelor degree
author	Hamid, Faizal
author_facet	Hamid, Faizal
author_sort	Hamid, Faizal
title	The study of customer complaints on Kancil services / Faizal Hamid
title_short	The study of customer complaints on Kancil services / Faizal Hamid
title_full	The study of customer complaints on Kancil services / Faizal Hamid
title_fullStr	The study of customer complaints on Kancil services / Faizal Hamid
title_full_unstemmed	The study of customer complaints on Kancil services / Faizal Hamid
title_sort	study of customer complaints on kancil services / faizal hamid
granting_institution	Universiti Teknologi MARA, Kelantan
granting_department	Faculty of Business and Management
publishDate	2000
url	https://ir.uitm.edu.my/id/eprint/75759/1/75759.pdf
_version_	1783736081663918080

The study of customer complaints on Kancil services / Faizal Hamid

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