The study of customer complaints on Kancil services / Faizal Hamid
To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time. Statistical Programme Software System (SPSS) version 9...
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| 語言: | English |
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2000
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my-uitm-ir.757592023-06-07T14:42:27Z The study of customer complaints on Kancil services / Faizal Hamid 2000-04 Hamid, Faizal Consumer satisfaction Automobile purchasing To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time. Statistical Programme Software System (SPSS) version 9 was used in order to get the accurate data from Faculty of Quantitative Science and Information Technology, laboratory 7 and 8, MARA University of Technology, Shah Alam, Selangor. Excellent services provided to the Kancil owners are needed in realizing full potential for the company. The ability of an organization to earn positive word-of-mouth or goodwill by its customers is on the services provided. Therefore, long waiting time or delivery of the car, Sales Personnel behaviors at Branches and Dealers in communicating and interaction between the service providers and customers should be avoided. Qualities of Kancil also are the key factors to the company to ensure the performance, engine and safety features of the car. These are essential in order to earn high reputation that reflects the organization's credibility, thus attracting customers and prospective business partner. Customer complaints will give a beneficial profitability and goodwill to the company to seek their weakness and improve their performance in order to give better services to the customers. 2000-04 Thesis https://ir.uitm.edu.my/id/eprint/75759/ https://ir.uitm.edu.my/id/eprint/75759/1/75759.pdf text en public degree Universiti Teknologi MARA, Kelantan Faculty of Business and Management Abdul Aziz, Noor Azam |
| institution |
Universiti Teknologi MARA |
| collection |
UiTM Institutional Repository |
| language |
English |
| advisor |
Abdul Aziz, Noor Azam |
| topic |
Consumer satisfaction Automobile purchasing |
| spellingShingle |
Consumer satisfaction Automobile purchasing Hamid, Faizal The study of customer complaints on Kancil services / Faizal Hamid |
| description |
To reduce the number of complaints and increase number of satisfaction, they company must develop methods to effectively handle individual complaints as they occur and make strategic changes in business practices to reduce complaints over time.
Statistical Programme Software System (SPSS) version 9 was used in order to get the accurate data from Faculty of Quantitative Science and Information Technology, laboratory 7 and 8, MARA University of Technology, Shah Alam, Selangor.
Excellent services provided to the Kancil owners are needed in realizing full potential for the company. The ability of an organization to earn positive word-of-mouth or goodwill by its customers is on the services provided. Therefore, long waiting time or delivery of the car, Sales Personnel behaviors at Branches and Dealers in communicating and interaction between the service providers and customers should be avoided. Qualities of
Kancil also are the key factors to the company to ensure the performance, engine and safety features of the car.
These are essential in order to earn high reputation that reflects the organization's credibility, thus attracting customers and prospective business partner. Customer complaints will give a beneficial profitability and goodwill to the company to seek their weakness and improve their performance in order to give better services to the customers. |
| format |
Thesis |
| qualification_level |
Bachelor degree |
| author |
Hamid, Faizal |
| author_facet |
Hamid, Faizal |
| author_sort |
Hamid, Faizal |
| title |
The study of customer complaints on Kancil services / Faizal Hamid |
| title_short |
The study of customer complaints on Kancil services / Faizal Hamid |
| title_full |
The study of customer complaints on Kancil services / Faizal Hamid |
| title_fullStr |
The study of customer complaints on Kancil services / Faizal Hamid |
| title_full_unstemmed |
The study of customer complaints on Kancil services / Faizal Hamid |
| title_sort |
study of customer complaints on kancil services / faizal hamid |
| granting_institution |
Universiti Teknologi MARA, Kelantan |
| granting_department |
Faculty of Business and Management |
| publishDate |
2000 |
| url |
https://ir.uitm.edu.my/id/eprint/75759/1/75759.pdf |
| _version_ |
1783736081663918080 |