Improving customers' satisfaction on motor insurance policies at Auto Finance Centre, Maybank Berhad, Taman Melaka Raya / Raihanizah Abdul Kadir, Mysarah Hamzah and Nor Akmal Abdul Rahim
Customers are the greatest asset to any business. Therefore, that makes customers' satisfaction an important business strategy to reduce chum and increase profits. It is crucial for companies to look into strategies to ensure the return of their customers. Competition is always there in the mar...
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| Main Authors: | , , |
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| Format: | Thesis |
| Language: | English |
| Published: |
2016
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/77055/1/77055.pdf |
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