Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim

This qualitative study focuses on the usage of Facebook among Malay adults and its impact on emotions and social interactions. This study has four research questions: (1) How do Malay adults use Facebook?, (2) What are the factors that contributed to the usage of Facebook among Malay adults?, (3) Ho...

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Main Author: Hassim, Mohammad Nurhafiz
Format: Thesis
Language:English
Published: 2019
Online Access:https://ir.uitm.edu.my/id/eprint/83856/1/83856.pdf
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spelling my-uitm-ir.838562023-11-22T03:08:31Z Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim 2019 Hassim, Mohammad Nurhafiz This qualitative study focuses on the usage of Facebook among Malay adults and its impact on emotions and social interactions. This study has four research questions: (1) How do Malay adults use Facebook?, (2) What are the factors that contributed to the usage of Facebook among Malay adults?, (3) How does Facebook affect the emotional aspects of Malay adults?, and (4) How does Facebook affect the social interaction aspects of Malay adults? This study is based on two theories; (i) Uses and Gratification Theory (UGT) and (ii) Media Ecology Theory (ME). The phenomenological approach has been used in this study, and key findings are obtained through in-depth interviews with 15 Malay adult Facebook users living around Klang Valley. Data analysis is conducted simultaneously with data collection and Atlas T.I software is used in coding processes to help manage, analyse and interpret data systematically and effectively. It cannot be denied that the usage of Facebook is not only used by teenagers, but also Malay adults who practice it in their daily communication activities. This study also found that Facebook was used as the latest source of information compared to newspapers and television. The findings also confirm that Malay adult users are emotional towards the information that is shared on Facebook. The study also found that social interaction certainly exists and makes the Facebook site a place or medium to communicate and get acquainted with no age boundaries. . It can, therefore, be seen that communication has now brought a change in the lives of people in Malaysia as social media becomes one of the mediums to communicate at this time. 2019 Thesis https://ir.uitm.edu.my/id/eprint/83856/ https://ir.uitm.edu.my/id/eprint/83856/1/83856.pdf text en public phd doctoral Universiti Teknologi MARA (UiTM) Faculty of Communication and Media Studies Muda, Mariah
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Muda, Mariah
description This qualitative study focuses on the usage of Facebook among Malay adults and its impact on emotions and social interactions. This study has four research questions: (1) How do Malay adults use Facebook?, (2) What are the factors that contributed to the usage of Facebook among Malay adults?, (3) How does Facebook affect the emotional aspects of Malay adults?, and (4) How does Facebook affect the social interaction aspects of Malay adults? This study is based on two theories; (i) Uses and Gratification Theory (UGT) and (ii) Media Ecology Theory (ME). The phenomenological approach has been used in this study, and key findings are obtained through in-depth interviews with 15 Malay adult Facebook users living around Klang Valley. Data analysis is conducted simultaneously with data collection and Atlas T.I software is used in coding processes to help manage, analyse and interpret data systematically and effectively. It cannot be denied that the usage of Facebook is not only used by teenagers, but also Malay adults who practice it in their daily communication activities. This study also found that Facebook was used as the latest source of information compared to newspapers and television. The findings also confirm that Malay adult users are emotional towards the information that is shared on Facebook. The study also found that social interaction certainly exists and makes the Facebook site a place or medium to communicate and get acquainted with no age boundaries. . It can, therefore, be seen that communication has now brought a change in the lives of people in Malaysia as social media becomes one of the mediums to communicate at this time.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Hassim, Mohammad Nurhafiz
spellingShingle Hassim, Mohammad Nurhafiz
Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
author_facet Hassim, Mohammad Nurhafiz
author_sort Hassim, Mohammad Nurhafiz
title Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
title_short Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
title_full Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
title_fullStr Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
title_full_unstemmed Understanding the Facebook usage and its consequences towards the emotions and social interactions of the Malay adults / Mohammad Nurhafiz Hassim
title_sort understanding the facebook usage and its consequences towards the emotions and social interactions of the malay adults / mohammad nurhafiz hassim
granting_institution Universiti Teknologi MARA (UiTM)
granting_department Faculty of Communication and Media Studies
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/83856/1/83856.pdf
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