Panda tourism in Malaysia: the mediating effect of destination image towards the relationship of consumption values and visitors' behavioural intention / Norsuhana Mazaruddin

Panda tourism in Malaysia: the mediating effect of destination image towards the relationship of consumption values and visitors' behavioural intention / Norsuhana Mazaruddin

Malaysia received two endangered giant pandas as a diplomatic gift from the government of China as to mark 40 years of strong diplomatic ties between the two countries. Hence, the Giant Panda Conservation Centre (GPCC) in Zoo Negara was established to show Malaysia's commitment towards China�...

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書目詳細資料
主要作者:	Mazaruddin, Norsuhana
格式:	Thesis
語言:	English
出版:	2019
主題:	Travel and the state Tourism
在線閱讀:	https://ir.uitm.edu.my/id/eprint/84284/1/84284.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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