A study on customer's perception on the atmosphere of Body Shop, The Mall / Fauziah Din
Store atmosphere is the overall aesthetic and emotional effect created by the store's physical features; it is the total sensory experience created by the store. To create a store atmosphere conducive to buying, Body Shop, The Mall has tried to establish its own image in consumer's mind th...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| التنسيق: | أطروحة |
| اللغة: | English |
| منشور في: |
1998
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| الموضوعات: | |
| الوصول للمادة أونلاين: | https://ir.uitm.edu.my/id/eprint/8569/2/8569.pdf |
| الوسوم: |
إضافة وسم
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