Elderly perceptions toward online grocery shopping / Siti Atiqah Aziz
The internet use has increasing in Malaysia and it helps marketers in develop their prospect to sell product online. Therefore, they should identify the consumer's behaviour using the online shopping in order to develop their own marketing strategies to attract new customer from the elderly and...
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Main Author: | Aziz, Siti Atiqah |
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Format: | Thesis |
Language: | English |
Published: |
2014
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/87419/1/87419.pdf |
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