Major dimension affecting customer’s loyalty: a case of AmBank Dungun / Noor Sharmila Mohamed Yunan, Nur Asikim Abdullah and Nik Aini Nik Ahmed Shukri
The aim of this study is to find the factors that contribute to the customer loyalty towards Retail Business Division at AmBank Dungun. The study only focuses on Retail Business Division at AmBank Dungun Branch. This research is expected to investigate to what extent the selected independent variabl...
محفوظ في:
المؤلفون الرئيسيون: | Mohamed Yunan, Noor Sharmila, Abdullah, Nur Asikim, Nik Ahmed Shukri, Nik Aini |
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التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
2015
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ir.uitm.edu.my/id/eprint/89431/1/89431.pdf |
الوسوم: |
إضافة وسم
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