The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman

The purpose of this research is to investigate factors that influence customer satisfaction toward Kira Haq Global Marketing Sdn Bhd. and to recommend ways to improve customer satisfaction at Kira Haq Global Marketing Sdn Bhd. Problem statements derived from the problem that faced in Kira Haq Global...

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Bibliographic Details
Main Author:	Md Azman, Nor Afiqah
Format:	Thesis
Language:	English
Published:	2017
Subjects:	Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/90688/2/90688.pdf
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id	my-uitm-ir.90688
record_format	uketd_dc
spelling	my-uitm-ir.906882024-03-12T06:55:09Z The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman 2017 Md Azman, Nor Afiqah Consumer satisfaction The purpose of this research is to investigate factors that influence customer satisfaction toward Kira Haq Global Marketing Sdn Bhd. and to recommend ways to improve customer satisfaction at Kira Haq Global Marketing Sdn Bhd. Problem statements derived from the problem that faced in Kira Haq Global Marketing Sdn Bhd. 100 set of questionnaire were distributed to Kira Haq customer to collect and analyze the data toward customer satisfaction. Data analysis was conducted using SPSS. Through the result, price is the most important factor that affects customer satisfaction. Kira Haq need improve their organization in order to maintain and increase number of customer toward their product and service. This study will give guideline to assist the company in enhance their business. 2017 Thesis https://ir.uitm.edu.my/id/eprint/90688/ https://ir.uitm.edu.my/id/eprint/90688/2/90688.pdf text en public degree Universiti Teknologi MARA, Johor Faculty of Business Management Kamarolzaman, Noraishah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Kamarolzaman, Noraishah
topic	Consumer satisfaction
spellingShingle	Consumer satisfaction Md Azman, Nor Afiqah The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
description	The purpose of this research is to investigate factors that influence customer satisfaction toward Kira Haq Global Marketing Sdn Bhd. and to recommend ways to improve customer satisfaction at Kira Haq Global Marketing Sdn Bhd. Problem statements derived from the problem that faced in Kira Haq Global Marketing Sdn Bhd. 100 set of questionnaire were distributed to Kira Haq customer to collect and analyze the data toward customer satisfaction. Data analysis was conducted using SPSS. Through the result, price is the most important factor that affects customer satisfaction. Kira Haq need improve their organization in order to maintain and increase number of customer toward their product and service. This study will give guideline to assist the company in enhance their business.
format	Thesis
qualification_level	Bachelor degree
author	Md Azman, Nor Afiqah
author_facet	Md Azman, Nor Afiqah
author_sort	Md Azman, Nor Afiqah
title	The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
title_short	The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
title_full	The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
title_fullStr	The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
title_full_unstemmed	The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman
title_sort	study on factors that affects the customer satisfaction toward kira haq global marketing sdn bhd / nor afiqah md azman
granting_institution	Universiti Teknologi MARA, Johor
granting_department	Faculty of Business Management
publishDate	2017
url	https://ir.uitm.edu.my/id/eprint/90688/2/90688.pdf
_version_	1794192246004776960

The study on factors that affects the customer satisfaction toward Kira Haq Global Marketing Sdn Bhd / Nor Afiqah Md Azman

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