Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar

The aim of this study was to reveal determinants for women to start-up internet entrepreneurship intention using the theory of planned behaviour (TPB) and innovation diffusion theory (IDT). The researcher employ TPB and IDT in which intentions and aspiration towards being an internet entrepreneur ar...

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Main Author: Mohd Abu Bakar, Siti Nur Aqiela
Format: Thesis
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/92061/1/92061.pdf
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spelling my-uitm-ir.920612024-05-28T14:37:02Z Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar 2018 Mohd Abu Bakar, Siti Nur Aqiela Affection. Feeling. Emotion The aim of this study was to reveal determinants for women to start-up internet entrepreneurship intention using the theory of planned behaviour (TPB) and innovation diffusion theory (IDT). The researcher employ TPB and IDT in which intentions and aspiration towards being an internet entrepreneur are regarded as resulting from relative advantage, compatibility, subjective norm and perceived behavioural control. A questionnaire was conducted on 138 women in Malaysia which distributed by the researcher. In this research that has been proposed within the scope of TPB and IDT, SPSS was used in order to reveal the relationship between the determinant’s factors influencing women internet entrepreneurship intention. According to the result of SPSS analysis, it was determined that the independent variables which are relative advantage, compatibility, subjective norm and perceived behavioural control, have a positive effect on women internet entrepreneurship intention. In the study, the compatibility and perceived behavioural control was calculated 0.000 and 0.050 of significant value respectively. In summary, it is determined that the compatibility and perceived behavioural control factors are the most significant and important predictors of women internet entrepreneurship intention. 2018 Thesis https://ir.uitm.edu.my/id/eprint/92061/ https://ir.uitm.edu.my/id/eprint/92061/1/92061.pdf text en public Universiti Teknologi MARA, Melaka Faculty of Business and Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Affection
Feeling
Emotion
spellingShingle Affection
Feeling
Emotion
Mohd Abu Bakar, Siti Nur Aqiela
Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
description The aim of this study was to reveal determinants for women to start-up internet entrepreneurship intention using the theory of planned behaviour (TPB) and innovation diffusion theory (IDT). The researcher employ TPB and IDT in which intentions and aspiration towards being an internet entrepreneur are regarded as resulting from relative advantage, compatibility, subjective norm and perceived behavioural control. A questionnaire was conducted on 138 women in Malaysia which distributed by the researcher. In this research that has been proposed within the scope of TPB and IDT, SPSS was used in order to reveal the relationship between the determinant’s factors influencing women internet entrepreneurship intention. According to the result of SPSS analysis, it was determined that the independent variables which are relative advantage, compatibility, subjective norm and perceived behavioural control, have a positive effect on women internet entrepreneurship intention. In the study, the compatibility and perceived behavioural control was calculated 0.000 and 0.050 of significant value respectively. In summary, it is determined that the compatibility and perceived behavioural control factors are the most significant and important predictors of women internet entrepreneurship intention.
format Thesis
author Mohd Abu Bakar, Siti Nur Aqiela
author_facet Mohd Abu Bakar, Siti Nur Aqiela
author_sort Mohd Abu Bakar, Siti Nur Aqiela
title Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
title_short Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
title_full Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
title_fullStr Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
title_full_unstemmed Intention for women to start-up internet entrepreneurship in Malaysia / Siti Nur Aqiela Mohd Abu Bakar
title_sort intention for women to start-up internet entrepreneurship in malaysia / siti nur aqiela mohd abu bakar
granting_institution Universiti Teknologi MARA, Melaka
granting_department Faculty of Business and Management
publishDate 2018
url https://ir.uitm.edu.my/id/eprint/92061/1/92061.pdf
_version_ 1804889843527843840