A study on customers’ brand loyalty toward domestic and foreign cosmetic products / Widya Hasly
This project report represents a research about “Customers’ Brand Loyalty toward Domestic and Foreign Cosmetic Products” in Kuching, Sarawak. The purpose of this study was to determine on how the customers in Kuching make their decision of which cosmetic products they are preferred in the market. Th...
Saved in:
主要作者: | Hasly, Widya |
---|---|
格式: | Thesis |
语言: | English |
出版: |
2011
|
主题: | |
在线阅读: | https://ir.uitm.edu.my/id/eprint/92699/1/92699.pdf |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
相似书籍
-
The influence of brand image on brand loyalty: a study at Telekom Malaysia Berhad / Noor Hazida Abdul Halim
由: Abdul Halim, Noor Hazida
出版: (2011) -
Non-muslim’s perception towards purchasing halal cosmetics product / Wan Muhamad Hanan Wan Ibrahim
由: Wan Ibrahim, Wan Muhamad Hanan
出版: (2016) -
Antecedents of Brand Hate and the Role of Brand Recovery towards Brand Reconciliation in the Pakistani Fast Food Industry
由: Sheraz, Ahmed
出版: (2019) -
Factors affecting brand loyalty : a study of palm cooking oil in Malaysia
由: Shaban, Omar Kassim A.
出版: (2018) -
Brand preferences towards school shoes / Adwin Sijib
由: Sijib, Adwin
出版: (2005)