ASNB unit trusts funds: a case study on investor acceptance towards ASNB unit trust funds / Norashikin Abang

This study is to determine the customer acceptance towards ASNB unit trust funds in Kuching City. The factors for independent variables are awareness on unit trust investment, the benefits of investing in unit trust, customer perception and customer satisfaction towards ASNB products are expected to...

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Bibliographic Details
Main Author: Abang, Norashikin
Format: Thesis
Language:English
Published: 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/92702/1/92702.pdf
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