A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam

The purposes of this study was to determine whether in term of advertisement issue promotion in magazine Market News Scan for forest product provided by Yayasan Sabah Group is an effectiveness or not and either satisfied to the respondents that include contractors companies and agencies, customer an...

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Main Author: Murkam, Vivie Murhizawatie
Format: Thesis
Language:English
Published: 2008
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/92706/1/92706.pdf
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spelling my-uitm-ir.927062024-03-20T15:38:08Z A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam 2008 Murkam, Vivie Murhizawatie Advertising The purposes of this study was to determine whether in term of advertisement issue promotion in magazine Market News Scan for forest product provided by Yayasan Sabah Group is an effectiveness or not and either satisfied to the respondents that include contractors companies and agencies, customer and individuals and also Forestry Division Yayasan Sabah Group itself. At the same time, this study also examines demographic the respondents or customers of magazine Market news Scan, in term of advertisements issue promotion in magazine Market News Scan and an effectiveness of advertisements to attracting customers especially the service and product provided by Forestry Division Yayasan Sabah Group. The result provide an employee profile, the level of choices and preference among the employee include contractors companies and agencies, customer and individuals and also Forestry Division Yayasan Sabah Group itself, employee's opinion and suggestion regarding how to improve in term of advertisement issue promotion in Market News Scan for forest product in Yayasan Sabah Group. 2008 Thesis https://ir.uitm.edu.my/id/eprint/92706/ https://ir.uitm.edu.my/id/eprint/92706/1/92706.pdf text en public Universiti Teknologi MARA, Sabah Faculty of Business and Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Advertising
spellingShingle Advertising
Murkam, Vivie Murhizawatie
A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
description The purposes of this study was to determine whether in term of advertisement issue promotion in magazine Market News Scan for forest product provided by Yayasan Sabah Group is an effectiveness or not and either satisfied to the respondents that include contractors companies and agencies, customer and individuals and also Forestry Division Yayasan Sabah Group itself. At the same time, this study also examines demographic the respondents or customers of magazine Market news Scan, in term of advertisements issue promotion in magazine Market News Scan and an effectiveness of advertisements to attracting customers especially the service and product provided by Forestry Division Yayasan Sabah Group. The result provide an employee profile, the level of choices and preference among the employee include contractors companies and agencies, customer and individuals and also Forestry Division Yayasan Sabah Group itself, employee's opinion and suggestion regarding how to improve in term of advertisement issue promotion in Market News Scan for forest product in Yayasan Sabah Group.
format Thesis
author Murkam, Vivie Murhizawatie
author_facet Murkam, Vivie Murhizawatie
author_sort Murkam, Vivie Murhizawatie
title A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
title_short A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
title_full A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
title_fullStr A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
title_full_unstemmed A study on the effectiveness in terms of advertisement issue promotion in Yayasan Sabah Market News Scan (MNS) for forest products / Vivie Murhizawatie Murkam
title_sort study on the effectiveness in terms of advertisement issue promotion in yayasan sabah market news scan (mns) for forest products / vivie murhizawatie murkam
granting_institution Universiti Teknologi MARA, Sabah
granting_department Faculty of Business and Management
publishDate 2008
url https://ir.uitm.edu.my/id/eprint/92706/1/92706.pdf
_version_ 1794192281620709376