Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman

Telecommunication services play a vital role in the modern world, enabling the transmission of data, voice, text, images, and video over long distances. With increasing competition among telecommunications service providers, assessing the financial performance of companies has become essential for e...

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Main Authors:	Ahmad Zahrudin, Nur Alisa Ariana, Mohd Kamal, Nurmaizatul Ashira, Azman, Nurin Nabilah
Format:	Thesis
Language:	English
Published:	2023
Subjects:	Dissertations, Academic Preparation of theses
Online Access:	https://ir.uitm.edu.my/id/eprint/93448/1/93448.pdf
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id	my-uitm-ir.93448
record_format	uketd_dc
spelling	my-uitm-ir.934482024-04-16T01:55:36Z Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman 2023 Ahmad Zahrudin, Nur Alisa Ariana Mohd Kamal, Nurmaizatul Ashira Azman, Nurin Nabilah Dissertations, Academic. Preparation of theses Telecommunication services play a vital role in the modern world, enabling the transmission of data, voice, text, images, and video over long distances. With increasing competition among telecommunications service providers, assessing the financial performance of companies has become essential for effective resource management and business improvement. Initially, this study analysed the financial performance comparison of seven Telecommunication companies in Malaysia from 2011 until 2022. Ten financial ratios consist of profitability, earning power, liquidity, leverage and operating ratios were retrieved from the Refinitiv Eikon database to measure the financial performance of selected companies. The overall results showed that all seven companies received a satisfactory rating. Next, the performance was further analysed to compare the performance between seven companies using two Multi-Criteria Decision-Making (MCDM) methods such as Grey Relational Analysis (GRA) and Technique for Order Preference by Similarity to an Ideal Solution (TOPSIS) with objective weights. Furthermore, this study adapted the objective weighting method consisting of weighted Equally Weighted (EW) and Criteria Importance Through Intercriteria Correlation (CRITIC) methods to calculate the weightage of each criterion. Subsequently, the ranking of seven companies is obtained by using GRA, a MCDM model under Grey System Theory. The empirical result showed that Redtone is the highest performing company, while XOX is the lowest performing company. Finally, the result was validated using Spearman’s Rank correlation, revealing that EW-GRA is the best method. 2023 Thesis https://ir.uitm.edu.my/id/eprint/93448/ https://ir.uitm.edu.my/id/eprint/93448/1/93448.pdf text en public Universiti Teknologi MARA, Negeri Sembilan College of Computing, Informatics and Mathematics
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	Dissertations, Academic Preparation of theses
spellingShingle	Dissertations, Academic Preparation of theses Ahmad Zahrudin, Nur Alisa Ariana Mohd Kamal, Nurmaizatul Ashira Azman, Nurin Nabilah Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
description	Telecommunication services play a vital role in the modern world, enabling the transmission of data, voice, text, images, and video over long distances. With increasing competition among telecommunications service providers, assessing the financial performance of companies has become essential for effective resource management and business improvement. Initially, this study analysed the financial performance comparison of seven Telecommunication companies in Malaysia from 2011 until 2022. Ten financial ratios consist of profitability, earning power, liquidity, leverage and operating ratios were retrieved from the Refinitiv Eikon database to measure the financial performance of selected companies. The overall results showed that all seven companies received a satisfactory rating. Next, the performance was further analysed to compare the performance between seven companies using two Multi-Criteria Decision-Making (MCDM) methods such as Grey Relational Analysis (GRA) and Technique for Order Preference by Similarity to an Ideal Solution (TOPSIS) with objective weights. Furthermore, this study adapted the objective weighting method consisting of weighted Equally Weighted (EW) and Criteria Importance Through Intercriteria Correlation (CRITIC) methods to calculate the weightage of each criterion. Subsequently, the ranking of seven companies is obtained by using GRA, a MCDM model under Grey System Theory. The empirical result showed that Redtone is the highest performing company, while XOX is the lowest performing company. Finally, the result was validated using Spearman’s Rank correlation, revealing that EW-GRA is the best method.
format	Thesis
author	Ahmad Zahrudin, Nur Alisa Ariana Mohd Kamal, Nurmaizatul Ashira Azman, Nurin Nabilah
author_facet	Ahmad Zahrudin, Nur Alisa Ariana Mohd Kamal, Nurmaizatul Ashira Azman, Nurin Nabilah
author_sort	Ahmad Zahrudin, Nur Alisa Ariana
title	Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
title_short	Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
title_full	Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
title_fullStr	Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
title_full_unstemmed	Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman
title_sort	performance comparison of selected telecommunication companies in malaysia using topsis and gra methods / nur alisa ariana ahmad zahrudin, nurmaizatul ashira mohd kamal and nurin nabilah azman
granting_institution	Universiti Teknologi MARA, Negeri Sembilan
granting_department	College of Computing, Informatics and Mathematics
publishDate	2023
url	https://ir.uitm.edu.my/id/eprint/93448/1/93448.pdf
_version_	1804889879980539904

Performance comparison of selected telecommunication companies in Malaysia using TOPSIS and GRA methods / Nur Alisa Ariana Ahmad Zahrudin, Nurmaizatul Ashira Mohd Kamal and Nurin Nabilah Azman

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