Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah

Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah

This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations...

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Main Author: Lincoln, Philip Mujah
Format: Thesis
Language:English
Published: 2007
Online Access:https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf
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id my-uitm-ir.9379
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spelling my-uitm-ir.93792017-10-31T07:45:26Z Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah 2007 Lincoln, Philip Mujah This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations and document analysis. The research findings reveal that developing and implementing a centralized yield management project is contextually a very helpful in pricing strategy. Major problems and difficulties using numeric report are solved using the new report trend that is graphical report 2007 Thesis https://ir.uitm.edu.my/id/eprint/9379/ https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf text en public other degree Universiti Teknologi MARA Faculty of Information Technology and Quantitative Sciences
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
description This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations and document analysis. The research findings reveal that developing and implementing a centralized yield management project is contextually a very helpful in pricing strategy. Major problems and difficulties using numeric report are solved using the new report trend that is graphical report
format Thesis
qualification_name other
qualification_level Bachelor degree
author Lincoln, Philip Mujah
spellingShingle Lincoln, Philip Mujah
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
author_facet Lincoln, Philip Mujah
author_sort Lincoln, Philip Mujah
title Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
title_short Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
title_full Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
title_fullStr Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
title_full_unstemmed Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
title_sort development of hotel yield management and reservation for hotels in sarawak / lincoln philip mujah
granting_institution Universiti Teknologi MARA
granting_department Faculty of Information Technology and Quantitative Sciences
publishDate 2007
url https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf
_version_ 1783733153291042816

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