Radio Malaysia Sarawak: radio advertising problems and opportunities / Udin Bujang

Radio appeals to everyone and is available to all. Its mobility and variety of offering have made it the most popular medium in history. Despite commercial radio achieved phenomenal growth in advertising revenue for the whole country, the total revenues for Sarawak has declined for the past few year...

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主要作者: Bujang, Udin
格式: Thesis
語言:English
出版: 1999
主題:
在線閱讀:https://ir.uitm.edu.my/id/eprint/94141/1/94141.pdf
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