Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden

The purpose of this study is to identify the relationship between intrinsic and extrinsic motivation and loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. (HAMM). This study has six objectives. The first objective was to examine which factors between intrinsic and extrinsic can increase loyalty...

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Main Author:	Maiden, Nurul Awatif
Format:	Thesis
Language:	English
Published:	2014
Subjects:	Motivation Organization
Online Access:	https://ir.uitm.edu.my/id/eprint/94385/1/94385.PDF
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id	my-uitm-ir.94385
record_format	uketd_dc
spelling	my-uitm-ir.943852024-08-16T07:51:46Z Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden 2014 Maiden, Nurul Awatif Motivation Organization The purpose of this study is to identify the relationship between intrinsic and extrinsic motivation and loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. (HAMM). This study has six objectives. The first objective was to examine which factors between intrinsic and extrinsic can increase loyalty among employee at HICOM Automotive Manufactures (M) Sdn. Bhd. The second objectives was to compare between male and female employee that influence by the intrinsic motivation at HICOM Automotive Manufactures (M) Sdn. Bhd. The third objective was to compare between male and female employee that influence by the extrinsic motivation at HICOM Automotive Manufactures (M) Sdn. Bhd. The fourth objective to compare between male and female employees that influence ae HICOM Automotive Manufactures (M) Sdn. Bhd. The fifth objective was to determine relationship between intrinsic factors towards loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. The sixth was to determine relationship between extrinsic factors towards loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. This study utilized convenience sampling techniques. The data collected by using questionnaire that required respondents to rate the motivation for them to loyal in organization. It was measure using four point of Likert scales. The comparison measure using regression. Based on finding. there was positive relationship between intrinsic, extrinsic and loyalty. 2014 Thesis https://ir.uitm.edu.my/id/eprint/94385/ https://ir.uitm.edu.my/id/eprint/94385/1/94385.PDF text en public degree Universiti Teknologi MARA Pahang Faculty of Business Management
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	Motivation Organization
spellingShingle	Motivation Organization Maiden, Nurul Awatif Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
description	The purpose of this study is to identify the relationship between intrinsic and extrinsic motivation and loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. (HAMM). This study has six objectives. The first objective was to examine which factors between intrinsic and extrinsic can increase loyalty among employee at HICOM Automotive Manufactures (M) Sdn. Bhd. The second objectives was to compare between male and female employee that influence by the intrinsic motivation at HICOM Automotive Manufactures (M) Sdn. Bhd. The third objective was to compare between male and female employee that influence by the extrinsic motivation at HICOM Automotive Manufactures (M) Sdn. Bhd. The fourth objective to compare between male and female employees that influence ae HICOM Automotive Manufactures (M) Sdn. Bhd. The fifth objective was to determine relationship between intrinsic factors towards loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. The sixth was to determine relationship between extrinsic factors towards loyalty at HICOM Automotive Manufactures (M) Sdn. Bhd. This study utilized convenience sampling techniques. The data collected by using questionnaire that required respondents to rate the motivation for them to loyal in organization. It was measure using four point of Likert scales. The comparison measure using regression. Based on finding. there was positive relationship between intrinsic, extrinsic and loyalty.
format	Thesis
qualification_level	Bachelor degree
author	Maiden, Nurul Awatif
author_facet	Maiden, Nurul Awatif
author_sort	Maiden, Nurul Awatif
title	Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
title_short	Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
title_full	Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
title_fullStr	Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
title_full_unstemmed	Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden
title_sort	measuring intrinsic and extrinsic motivation factors drive to loyalty at hicom automotive manufactures (m) sdn. bhd / nurul awatif maiden
granting_institution	Universiti Teknologi MARA Pahang
granting_department	Faculty of Business Management
publishDate	2014
url	https://ir.uitm.edu.my/id/eprint/94385/1/94385.PDF
_version_	1811768796045639680

Measuring intrinsic and extrinsic motivation factors drive to loyalty at Hicom Automotive Manufactures (M) Sdn. Bhd / Nurul Awatif Maiden

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