A study on customer retention program : Trio program in Shangri-La's Tanjung Aru Resort Kota Kinabalu Sabah / Merni Abd Rahman
This research paper is the final requirement for final year students of the Bachelor of Business administration (Hons) Marketing course. This project consists of five chapters: (1) An introduction, (2) Literature Reviews, (3) Research Methodology, (4) Findings and Analysis and (5) Conclusion and...
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| Format: | Thesis |
| Language: | English |
| Published: |
2006
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| Online Access: | https://ir.uitm.edu.my/id/eprint/94645/1/94645.pdf |
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