K-culture as determinants of gen-z attitude towards korean makeover artist in social media / Nor Ain Zainuddin
This study aims to investigate the determinant of Generation-Z (Gen-Z) attitude and behavior towards Korean makeover artist (KMA) in social media. Currently the major wide-ranging of Korean Hallayu is used as a mechanism and tools of makeover by using the social media as the medium of transmission o...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2019
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| Online Access: | https://ir.uitm.edu.my/id/eprint/95152/1/95152.pdf |
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