Employees (front-liner-personnel) perceptions of service quality at Bank Bumiputera Malaysia Berhad / Norfazli Ismail

This research work undertake a study on factors that influence service quality perception of the Bank Bumiputera Malaysia berhad (BBMB ) employees (front liner personnel) It scrutinized the BBMB front liner personnel service quality that is perceive by them. Six well-found variables are under scruti...

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Bibliographic Details
Main Author: Ismail, Norfazli
Format: Thesis
Language:English
Published: 1997
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/95644/1/95644.pdf
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