A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar

Responding to the important of promotion which can enhance the store sales and profitability, Mydin Wholesale Emporium should find an effective way of their promotional strategies towards targeted customers. With the right promotional tools, the potential buyer will be aware of the store and produ...

Full description

Saved in:
Bibliographic Details
Main Author: Tengku Mukhtar, Tengku Maslina
Format: Thesis
Language:English
Published: 1998
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/95646/1/95646.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
id my-uitm-ir.95646
record_format uketd_dc
spelling my-uitm-ir.956462024-05-24T03:32:04Z A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar 1998 Tengku Mukhtar, Tengku Maslina Marketing research. Marketing research companies. Sales forecasting Malaysia Responding to the important of promotion which can enhance the store sales and profitability, Mydin Wholesale Emporium should find an effective way of their promotional strategies towards targeted customers. With the right promotional tools, the potential buyer will be aware of the store and products exist. 1998 Thesis https://ir.uitm.edu.my/id/eprint/95646/ https://ir.uitm.edu.my/id/eprint/95646/1/95646.pdf text en public degree Universiti Teknologi MARA (UiTM) Faculty of Business and Management Putit, Lennora
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Putit, Lennora
topic Marketing research
Marketing research companies
Sales forecasting
Malaysia
spellingShingle Marketing research
Marketing research companies
Sales forecasting
Malaysia
Tengku Mukhtar, Tengku Maslina
A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
description Responding to the important of promotion which can enhance the store sales and profitability, Mydin Wholesale Emporium should find an effective way of their promotional strategies towards targeted customers. With the right promotional tools, the potential buyer will be aware of the store and products exist.
format Thesis
qualification_level Bachelor degree
author Tengku Mukhtar, Tengku Maslina
author_facet Tengku Mukhtar, Tengku Maslina
author_sort Tengku Mukhtar, Tengku Maslina
title A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
title_short A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
title_full A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
title_fullStr A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
title_full_unstemmed A study on effectiveness of Mydin Wholesale Emporium towards its promotional strategies in Klang Valley / Tengku Maslina Tengku Mukhtar
title_sort study on effectiveness of mydin wholesale emporium towards its promotional strategies in klang valley / tengku maslina tengku mukhtar
granting_institution Universiti Teknologi MARA (UiTM)
granting_department Faculty of Business and Management
publishDate 1998
url https://ir.uitm.edu.my/id/eprint/95646/1/95646.pdf
_version_ 1804889966949433344