The role of emotional response in explaining perceived quality and customer satisfaction towards fine-dining restaurants / Norbaini Morshidi
Nowadays, restaurant operators have been aggressively find strategies to enhance the quality of services as a way to satisfy customers. This study tries to identify and explores the role of emotional response that influence perceived quality and customer satisfaction towards fine-dining restaurants....
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Main Author: | Morshidi, Norbaini |
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Format: | Thesis |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/96715/1/96715.pdf |
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