Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman

This undergraduate project was conducted to determine the perception of tourists towards Malaysia street food. Street food present the inexpensive food image. Street food also is a part of culinary culture that can give impact towards the tourist at the destination. Besides, street food also can be...

Full description

Saved in:
Bibliographic Details
Main Authors: Mohd Asri, Mohd Arif Hafizi, Azman, Nur Ashikin
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/98609/1/98609.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
id my-uitm-ir.98609
record_format uketd_dc
spelling my-uitm-ir.986092024-08-24T17:35:06Z Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman 2019 Mohd Asri, Mohd Arif Hafizi Azman, Nur Ashikin Food industry and trade. Halal food industry. Certification This undergraduate project was conducted to determine the perception of tourists towards Malaysia street food. Street food present the inexpensive food image. Street food also is a part of culinary culture that can give impact towards the tourist at the destination. Besides, street food also can be defined as the ready- to-eat food that sell inexpensive food. Tourist gave support to the tourism places, local economy and conversation programs by their spending which is will effect the economy. This study will need 384 respondents to gain their thoughts and opinion towards this case which is their perception towards the Malaysia street food. The method of this study is by using quantitative method which is by using questionnaire. This questionnaire will be distribute to the 400 respondents but only 384 respondents as mentioned above will be analyse where the other 16 is as backup. This research study will conduct in Pasar Seni area which is lots of tourist there because of the area is where wold the heritage, souveniers for the tourist there. By doing this study, researchers can look into the opinion of the tourist towards the street food and how they perceive towards the food. 2019 Thesis https://ir.uitm.edu.my/id/eprint/98609/ https://ir.uitm.edu.my/id/eprint/98609/1/98609.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Mohammad, Tajulurrus
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mohammad, Tajulurrus
topic Food industry and trade
Halal food industry
Certification
spellingShingle Food industry and trade
Halal food industry
Certification
Mohd Asri, Mohd Arif Hafizi
Azman, Nur Ashikin
Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
description This undergraduate project was conducted to determine the perception of tourists towards Malaysia street food. Street food present the inexpensive food image. Street food also is a part of culinary culture that can give impact towards the tourist at the destination. Besides, street food also can be defined as the ready- to-eat food that sell inexpensive food. Tourist gave support to the tourism places, local economy and conversation programs by their spending which is will effect the economy. This study will need 384 respondents to gain their thoughts and opinion towards this case which is their perception towards the Malaysia street food. The method of this study is by using quantitative method which is by using questionnaire. This questionnaire will be distribute to the 400 respondents but only 384 respondents as mentioned above will be analyse where the other 16 is as backup. This research study will conduct in Pasar Seni area which is lots of tourist there because of the area is where wold the heritage, souveniers for the tourist there. By doing this study, researchers can look into the opinion of the tourist towards the street food and how they perceive towards the food.
format Thesis
qualification_level Bachelor degree
author Mohd Asri, Mohd Arif Hafizi
Azman, Nur Ashikin
author_facet Mohd Asri, Mohd Arif Hafizi
Azman, Nur Ashikin
author_sort Mohd Asri, Mohd Arif Hafizi
title Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
title_short Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
title_full Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
title_fullStr Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
title_full_unstemmed Tourist perception towards Malaysian street food / Mohd Arif Hafizi Mohd Asri and Nur Ashikin Azman
title_sort tourist perception towards malaysian street food / mohd arif hafizi mohd asri and nur ashikin azman
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Hotel & Tourism Management
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/98609/1/98609.pdf
_version_ 1811768943117860864