Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar

This undergraduate project was illustrated to customers who live in Kuantan district. The purpose of this study is to know the factors affecting the plastic straw prevention campaign at McDonald's in Kuantan. Literature from the previous study can help in filling the gap between the research ti...

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Main Authors: Mehad, Muhammad Helmi, Amar, Nur Diyanah
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/99096/1/99096.pdf
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spelling my-uitm-ir.990962024-07-24T02:50:20Z Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar 2019 Mehad, Muhammad Helmi Amar, Nur Diyanah Environmental responsibility This undergraduate project was illustrated to customers who live in Kuantan district. The purpose of this study is to know the factors affecting the plastic straw prevention campaign at McDonald's in Kuantan. Literature from the previous study can help in filling the gap between the research title and existing study. Most of the journals and articles are from reliable and trusted sources with sufficient information provided. Basic approaches were used to get the most accurate result. The population and sample size are determined by using tables and formula from the previous study. Pilot testing will be conducted before the distribution of the real question is made. A qualitative study with numbers of questionnaires will be distributed to the respondents based on simple random questions with clear words used. The result was analyzed by descriptive statistics in term of descriptive study. The Likert scale is used that consists of scale from strongly agree to strongly disagree about questions provided. The most important factors that had been analyzed are knowledge, perceived ease of use and cost. This finding can be used by another researcher for their study, indeed. The period and timeline for this study conducted were within 4 to 6 months in order to complete all of the chapter given. 2019 Thesis https://ir.uitm.edu.my/id/eprint/99096/ https://ir.uitm.edu.my/id/eprint/99096/1/99096.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Mohd Alias, Mohd Azuan
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mohd Alias, Mohd Azuan
topic Environmental responsibility
spellingShingle Environmental responsibility
Mehad, Muhammad Helmi
Amar, Nur Diyanah
Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
description This undergraduate project was illustrated to customers who live in Kuantan district. The purpose of this study is to know the factors affecting the plastic straw prevention campaign at McDonald's in Kuantan. Literature from the previous study can help in filling the gap between the research title and existing study. Most of the journals and articles are from reliable and trusted sources with sufficient information provided. Basic approaches were used to get the most accurate result. The population and sample size are determined by using tables and formula from the previous study. Pilot testing will be conducted before the distribution of the real question is made. A qualitative study with numbers of questionnaires will be distributed to the respondents based on simple random questions with clear words used. The result was analyzed by descriptive statistics in term of descriptive study. The Likert scale is used that consists of scale from strongly agree to strongly disagree about questions provided. The most important factors that had been analyzed are knowledge, perceived ease of use and cost. This finding can be used by another researcher for their study, indeed. The period and timeline for this study conducted were within 4 to 6 months in order to complete all of the chapter given.
format Thesis
qualification_level Bachelor degree
author Mehad, Muhammad Helmi
Amar, Nur Diyanah
author_facet Mehad, Muhammad Helmi
Amar, Nur Diyanah
author_sort Mehad, Muhammad Helmi
title Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
title_short Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
title_full Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
title_fullStr Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
title_full_unstemmed Factors affecting plastic straw prevention campaign for customers at McDonald’s in Kuantan / Muhammad Helmi Mehad and Nur Diyanah Amar
title_sort factors affecting plastic straw prevention campaign for customers at mcdonald’s in kuantan / muhammad helmi mehad and nur diyanah amar
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Hotel & Tourism Management
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/99096/1/99096.pdf
_version_ 1811768983251058688