Factors affecting customer satisfaction toward e-commerce website usage of franchised restaurant in Malaysia / Wan Syasya Izzati Rosly and Nor Aini Yusoff
The advancement of technology and growth of the e-commerce industry in Malaysia has set up the trend for customers to make online purchases through an online ordering system platform. People can order food using a franchised restaurant website only by tapping on any smartphones and devices connected...
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| Main Authors: | , |
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| Format: | Thesis |
| Language: | English |
| Published: |
2021
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/99406/1/99406.pdf |
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