The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim

This study is about the effectiveness of food delivery service during Movement Control Order in Malaysia. Throughout the duration of the Movement Control Order, any business activity including food service industry that involving face-to-face approach is not permitted unless the business involves fo...

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Main Author:	Hashim, Muhamad Hanif
Format:	Thesis
Language:	English
Published:	2020
Subjects:	Consumer behavior Consumers' preferences Consumer research Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/99705/1/99705.pdf
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id	my-uitm-ir.99705
record_format	uketd_dc
spelling	my-uitm-ir.997052024-08-04T14:02:54Z The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim 2020 Hashim, Muhamad Hanif Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling This study is about the effectiveness of food delivery service during Movement Control Order in Malaysia. Throughout the duration of the Movement Control Order, any business activity including food service industry that involving face-to-face approach is not permitted unless the business involves food delivery services. Therefore, the objectives of this study are to identify the factors influencing food delivery service and to identify the impact of Movement Control Order towards food delivery service. Secondary data was used in this study which refers to previously gathered research data. The data was gathered from selective past internet, journals, blogs, books, online magazines, newspapers, and articles related to this research study. Findings show that time-saving, discount, delivery experience and restaurant close for dine-in are vital factors that caused the food delivery service being chosen. Besides that, the impact of Movement Control Order towards food delivery service is the demand for these services are increasing and causes more delivery riders to be employed. In addition, the spread of Covid-19 caused the contactless delivery service to be introduced. 2020 Thesis https://ir.uitm.edu.my/id/eprint/99705/ https://ir.uitm.edu.my/id/eprint/99705/1/99705.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Khalid, Khazainah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Khalid, Khazainah
topic	Consumer behavior Consumers' preferences Consumer research Including consumer profiling
spellingShingle	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Hashim, Muhamad Hanif The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
description	This study is about the effectiveness of food delivery service during Movement Control Order in Malaysia. Throughout the duration of the Movement Control Order, any business activity including food service industry that involving face-to-face approach is not permitted unless the business involves food delivery services. Therefore, the objectives of this study are to identify the factors influencing food delivery service and to identify the impact of Movement Control Order towards food delivery service. Secondary data was used in this study which refers to previously gathered research data. The data was gathered from selective past internet, journals, blogs, books, online magazines, newspapers, and articles related to this research study. Findings show that time-saving, discount, delivery experience and restaurant close for dine-in are vital factors that caused the food delivery service being chosen. Besides that, the impact of Movement Control Order towards food delivery service is the demand for these services are increasing and causes more delivery riders to be employed. In addition, the spread of Covid-19 caused the contactless delivery service to be introduced.
format	Thesis
qualification_level	Bachelor degree
author	Hashim, Muhamad Hanif
author_facet	Hashim, Muhamad Hanif
author_sort	Hashim, Muhamad Hanif
title	The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
title_short	The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
title_full	The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
title_fullStr	The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
title_full_unstemmed	The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim
title_sort	effectiveness of food delivery service during movement control order in malaysia / muhamad hanif hashim
granting_institution	Universiti Teknologi MARA, Terengganu
granting_department	Faculty Of Hotel & Tourism Management
publishDate	2020
url	https://ir.uitm.edu.my/id/eprint/99705/1/99705.pdf
_version_	1811769020663201792

The effectiveness of food delivery service during movement control order in Malaysia / Muhamad Hanif Hashim

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