Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril

Food offered to customers is important in hospitality industry as it could influence the satisfaction of the customers towards the provider. It is essential for the food provider to produced high quality food products as it could reflect providers’ performance based on the end of the products. There...

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Bibliographic Details
Main Authors:	Jefri, Nur Afiqah Athirah, Mohd Amri Shahril, Adibah Athirah
Format:	Thesis
Language:	English
Published:	2019
Subjects:	Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/99733/1/99733.pdf
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id	my-uitm-ir.99733
record_format	uketd_dc
spelling	my-uitm-ir.997332024-08-05T17:07:41Z Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril 2019 Jefri, Nur Afiqah Athirah Mohd Amri Shahril, Adibah Athirah Consumer satisfaction Food offered to customers is important in hospitality industry as it could influence the satisfaction of the customers towards the provider. It is essential for the food provider to produced high quality food products as it could reflect providers’ performance based on the end of the products. There are a few factors that could influence customer’s satisfaction towards their chosen hospitality such as the quality of food and services as well as the hygiene and it cleanliness. To strengthen these factors as the factors that influence customer satisfaction, a self-administrated questionnaire have been distributed to 150 customers who came to Hotel Perdana, KB during breakfast time. Based on the result gained form this questionnaire, only 63 are valid to be used since the rest are incomplete answered by the customers and it is not suitable to be used for this study. Descriptive and inferential analysis have been used to analyze the data. The result from the analysis shown factors of food, services and hygiene are the main factors that influence customer satisfaction in Hotel Perdana, Kota Bharu. 2019 Thesis https://ir.uitm.edu.my/id/eprint/99733/ https://ir.uitm.edu.my/id/eprint/99733/1/99733.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Sulong, Siti Nurhanifah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Sulong, Siti Nurhanifah
topic	Consumer satisfaction
spellingShingle	Consumer satisfaction Jefri, Nur Afiqah Athirah Mohd Amri Shahril, Adibah Athirah Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
description	Food offered to customers is important in hospitality industry as it could influence the satisfaction of the customers towards the provider. It is essential for the food provider to produced high quality food products as it could reflect providers’ performance based on the end of the products. There are a few factors that could influence customer’s satisfaction towards their chosen hospitality such as the quality of food and services as well as the hygiene and it cleanliness. To strengthen these factors as the factors that influence customer satisfaction, a self-administrated questionnaire have been distributed to 150 customers who came to Hotel Perdana, KB during breakfast time. Based on the result gained form this questionnaire, only 63 are valid to be used since the rest are incomplete answered by the customers and it is not suitable to be used for this study. Descriptive and inferential analysis have been used to analyze the data. The result from the analysis shown factors of food, services and hygiene are the main factors that influence customer satisfaction in Hotel Perdana, Kota Bharu.
format	Thesis
qualification_level	Bachelor degree
author	Jefri, Nur Afiqah Athirah Mohd Amri Shahril, Adibah Athirah
author_facet	Jefri, Nur Afiqah Athirah Mohd Amri Shahril, Adibah Athirah
author_sort	Jefri, Nur Afiqah Athirah
title	Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
title_short	Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
title_full	Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
title_fullStr	Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
title_full_unstemmed	Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril
title_sort	food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at hotel perdana / nur afiqah athirah jefri and adibah athirah mohd amri shahril
granting_institution	Universiti Teknologi MARA, Terengganu
granting_department	Faculty Of Hotel & Tourism Management
publishDate	2019
url	https://ir.uitm.edu.my/id/eprint/99733/1/99733.pdf
_version_	1811769024852262912

Food quality, service, hygiene and cleanliness and customer satisfaction: a case study of breakfast buffet at Hotel Perdana / Nur Afiqah Athirah Jefri and Adibah Athirah Mohd Amri Shahril

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