Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal

This study explored the trend about online shopping in UiTM Dungun and how the factors influencing students’ satisfaction in online shopping was related to price, security, e-service quality, and product quality. The main objective of this study is to investigate the trend about online shopping in U...

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Main Authors: Zikri, Nur’zzati Fida’iy, Abdul Jamal, Nurul Khairunnisa
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/99872/1/99872.pdf
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id my-uitm-ir.99872
record_format uketd_dc
spelling my-uitm-ir.998722024-08-06T18:15:44Z Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal 2021 Zikri, Nur’zzati Fida’iy Abdul Jamal, Nurul Khairunnisa Consumer satisfaction This study explored the trend about online shopping in UiTM Dungun and how the factors influencing students’ satisfaction in online shopping was related to price, security, e-service quality, and product quality. The main objective of this study is to investigate the trend about online shopping in UiTM Dungun and to determine factors influencing the student’s satisfaction using online shopping. The type of research design use is causal research which we want to establish the cause-and-effect relationship with the variables of our study and used Google Form to conduct the online survey. Participants that will be involve in our study are among UiTM Dungun students who use the online shopping and the sampling techniques of non- probability convenient sampling used in this study. Sample size determined using Krejcie & Morgan, (1970), thus 360 respondents of UiTM Dungun students were required in this study. Data collection method we use will be from primary sources such as questionnaire and survey. The implications of this study relationship could be used to shows that there is significance relationship between price, security, e-service quality, product quality and students’ satisfaction in online shopping. 2021 Thesis https://ir.uitm.edu.my/id/eprint/99872/ https://ir.uitm.edu.my/id/eprint/99872/1/99872.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Manshoor, Amir
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Manshoor, Amir
topic Consumer satisfaction
spellingShingle Consumer satisfaction
Zikri, Nur’zzati Fida’iy
Abdul Jamal, Nurul Khairunnisa
Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
description This study explored the trend about online shopping in UiTM Dungun and how the factors influencing students’ satisfaction in online shopping was related to price, security, e-service quality, and product quality. The main objective of this study is to investigate the trend about online shopping in UiTM Dungun and to determine factors influencing the student’s satisfaction using online shopping. The type of research design use is causal research which we want to establish the cause-and-effect relationship with the variables of our study and used Google Form to conduct the online survey. Participants that will be involve in our study are among UiTM Dungun students who use the online shopping and the sampling techniques of non- probability convenient sampling used in this study. Sample size determined using Krejcie & Morgan, (1970), thus 360 respondents of UiTM Dungun students were required in this study. Data collection method we use will be from primary sources such as questionnaire and survey. The implications of this study relationship could be used to shows that there is significance relationship between price, security, e-service quality, product quality and students’ satisfaction in online shopping.
format Thesis
qualification_level Bachelor degree
author Zikri, Nur’zzati Fida’iy
Abdul Jamal, Nurul Khairunnisa
author_facet Zikri, Nur’zzati Fida’iy
Abdul Jamal, Nurul Khairunnisa
author_sort Zikri, Nur’zzati Fida’iy
title Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
title_short Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
title_full Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
title_fullStr Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
title_full_unstemmed Factors influencing customer satisfaction in online shopping among UiTM Cawangan Terengganu, Kampus Dungun students / Nur’zzati Fida’iy Zikri and Nurul Khairunnisa Abdul Jamal
title_sort factors influencing customer satisfaction in online shopping among uitm cawangan terengganu, kampus dungun students / nur’zzati fida’iy zikri and nurul khairunnisa abdul jamal
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Hotel & Tourism Management
publishDate 2021
url https://ir.uitm.edu.my/id/eprint/99872/1/99872.pdf
_version_ 1811769040909107200